{"success":true,"data":{"pressRelease":{"id":"124934","rtpr_id":"nPnb0wK7Va","ticker":"BROS","exchange":"NYSE","all_tickers":["BROS"],"title":"Dutch Bros® Brings Back Fall Favorites with an Exciting New Autumn Addition","author":"PR Newswire","published_at":"2026-08-21T11:56:00.034Z","article_body":"Dutch Bros® Brings Back Fall Favorites with an Exciting New Autumn Addition\n\nPR Newswire\n\nTEMPE, Ariz., Aug. 21, 2026\n\nTEMPE, Ariz., Aug. 21, 2026 /PRNewswire/ -- Sweater weather just made a\nserious comeback with the highly anticipated return of the Caramel Pumpkin\nBrûlée and Cookie Butter, as well as the debut of the new Autumn Berry.\nCaramel Pumpkin Brûlée, Cookie Butter and Autumn Berry are now available at\nall 1,225+ Dutch Bros locations, while supplies last!\n\n * Caramel Pumpkin Brûlée is a beloved fall-time fave featuring pumpkin and\nsalted caramel, covered in a layer of Soft Top®, pumpkin drizzle and raw\nsugar sprinks. Enjoy it as a breve, latte, chai or Freeze.\n * Cookie Butter is back and better than ever with creamy cookie butter flavor, a\ncookie butter swirl around the cup, complete with Soft Top® and another layer\nof cookie butter drizzle. Sip it as a latte, Freeze or chai!\n * Autumn Berry is a vibrantly crisp drink that combines juicy pomegranate,\norange and peach flavors with a mixed berry fruit topping. Try this new\nseasonal flavor as a blended or iced Rebel energy drink or as a Myst Energy\nRefresher™!\n\"Our customers absolutely loved Caramel Pumpkin Brûlée and Cookie Butter, so\nnaturally, we had to bring them back,\" said Tana Davila, Chief Marketing\nOfficer at Dutch Bros. \"We're excited to feature our newest flavor, Autumn\nBerry, which is a delicious option for our customers to try this season.\"\n\nThese cozy fall drinks are available starting August 21, at all Dutch Bros\nlocations, while supplies last.\n\nAbout Dutch Bros Coffee\nDutch Bros Coffee® (NYSE: BROS) is a fun-loving, mind-blowing drive-thru\nspecialty beverage leader dedicated to making a massive difference, one cup at\na time. It was founded in Grants Pass, Oregon, in 1992 and now shares its\nvibrant culture and fully customizable drinks at 1,225 locations as of June\n30, 2026. Dutch Bros Coffee serves a wide variety of unique, handcrafted\nbeverages such as its exclusive Dutch Bros Rebel® energy drink, Myst Energy\nRefresher ™, specialty coffee, nitrogen-infused cold brew, tea, lemonade,\nsoda and more.\n\nDutch Bros Coffee is wholeheartedly focused on radiating kindness and sharing\nthe Dutch Luv®. In addition to its mission of speed, quality and service, the\nDutch Bros Foundation® is passionate about giving back to the communities it\nserves. Through local giving and annual nation-wide initiatives, the Dutch\nBros Foundation makes impactful contributions to causes across the country.\n\nTo learn more about Dutch Bros Coffee, visit www.dutchbros.com\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4753979-1&h=26227612&u=https%3A%2F%2Fwww.dutchbros.com%2F&a=www.dutchbros.com)\n, follow Dutch Bros Coffee on Instagram\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4753979-1&h=2202878810&u=https%3A%2F%2Fwww.instagram.com%2Fdutchbroscoffee%2F&a=Instagram)\n, Facebook\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4753979-1&h=229933981&u=https%3A%2F%2Fwww.facebook.com%2FDutchBros%2F&a=Facebook)\n & TikTok\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4753979-1&h=4272672455&u=https%3A%2F%2Fwww.tiktok.com%2F%40dutchbroscoffee%3Flang%3Den&a=TikTok)\n, and download the Dutch Bros app\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4753979-1&h=1944127556&u=https%3A%2F%2Fwww.dutchbros.com%2Frewards%2F&a=Dutch+Bros+app)\n to order ahead, earn points and score rewards!\n\nView original content to download\nmultimedia:https://www.prnewswire.com/news-releases/dutch-bros-brings-back-fall-favorites-with-an-exciting-new-autumn-addition-302855732.html\n(https://www.prnewswire.com/news-releases/dutch-bros-brings-back-fall-favorites-with-an-exciting-new-autumn-addition-302855732.html)\n\nSOURCE Dutch Bros Coffee\n\n\n\npr@dutchbros.com\n\nPhoto: \nhttps://mmx.prnewswire.com/media/MS1972715/Dutch-Bros-Brings-Back-Fall-Favorites-with-an-Exciting-New-Autumn-Addition.jpg?id=OA2891104\n\nCopyright (c) 2026 PR Newswire Association,LLC. All Rights Reserved.","article_body_html":"","raw_payload":{"data":{"id":"nPnb0wK7Va","title":"Dutch Bros® Brings Back Fall Favorites with an Exciting New Autumn Addition","author":"PR Newswire","ticker":"BROS","created":"2026-08-21T11:56:00.034Z","tickers":["BROS"],"exchange":"NYSE","article_body":"Dutch Bros® Brings Back Fall Favorites with an Exciting New Autumn Addition\n\nPR Newswire\n\nTEMPE, Ariz., Aug. 21, 2026\n\nTEMPE, Ariz., Aug. 21, 2026 /PRNewswire/ -- Sweater weather just made a\nserious comeback with the highly anticipated return of the Caramel Pumpkin\nBrûlée and Cookie Butter, as well as the debut of the new Autumn Berry.\nCaramel Pumpkin Brûlée, Cookie Butter and Autumn Berry are now available at\nall 1,225+ Dutch Bros locations, while supplies last!\n\n * Caramel Pumpkin Brûlée is a beloved fall-time fave featuring pumpkin and\nsalted caramel, covered in a layer of Soft Top®, pumpkin drizzle and raw\nsugar sprinks. Enjoy it as a breve, latte, chai or Freeze.\n * Cookie Butter is back and better than ever with creamy cookie butter flavor, a\ncookie butter swirl around the cup, complete with Soft Top® and another layer\nof cookie butter drizzle. Sip it as a latte, Freeze or chai!\n * Autumn Berry is a vibrantly crisp drink that combines juicy pomegranate,\norange and peach flavors with a mixed berry fruit topping. Try this new\nseasonal flavor as a blended or iced Rebel energy drink or as a Myst Energy\nRefresher™!\n\"Our customers absolutely loved Caramel Pumpkin Brûlée and Cookie Butter, so\nnaturally, we had to bring them back,\" said Tana Davila, Chief Marketing\nOfficer at Dutch Bros. \"We're excited to feature our newest flavor, Autumn\nBerry, which is a delicious option for our customers to try this season.\"\n\nThese cozy fall drinks are available starting August 21, at all Dutch Bros\nlocations, while supplies last.\n\nAbout Dutch Bros Coffee\nDutch Bros Coffee® (NYSE: BROS) is a fun-loving, mind-blowing drive-thru\nspecialty beverage leader dedicated to making a massive difference, one cup at\na time. It was founded in Grants Pass, Oregon, in 1992 and now shares its\nvibrant culture and fully customizable drinks at 1,225 locations as of June\n30, 2026. Dutch Bros Coffee serves a wide variety of unique, handcrafted\nbeverages such as its exclusive Dutch Bros Rebel® energy drink, Myst Energy\nRefresher ™, specialty coffee, nitrogen-infused cold brew, tea, lemonade,\nsoda and more.\n\nDutch Bros Coffee is wholeheartedly focused on radiating kindness and sharing\nthe Dutch Luv®. In addition to its mission of speed, quality and service, the\nDutch Bros Foundation® is passionate about giving back to the communities it\nserves. Through local giving and annual nation-wide initiatives, the Dutch\nBros Foundation makes impactful contributions to causes across the country.\n\nTo learn more about Dutch Bros Coffee, visit www.dutchbros.com\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4753979-1&h=26227612&u=https%3A%2F%2Fwww.dutchbros.com%2F&a=www.dutchbros.com)\n, follow Dutch Bros Coffee on Instagram\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4753979-1&h=2202878810&u=https%3A%2F%2Fwww.instagram.com%2Fdutchbroscoffee%2F&a=Instagram)\n, Facebook\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4753979-1&h=229933981&u=https%3A%2F%2Fwww.facebook.com%2FDutchBros%2F&a=Facebook)\n & TikTok\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4753979-1&h=4272672455&u=https%3A%2F%2Fwww.tiktok.com%2F%40dutchbroscoffee%3Flang%3Den&a=TikTok)\n, and download the Dutch Bros app\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4753979-1&h=1944127556&u=https%3A%2F%2Fwww.dutchbros.com%2Frewards%2F&a=Dutch+Bros+app)\n to order ahead, earn points and score rewards!\n\nView original content to download\nmultimedia:https://www.prnewswire.com/news-releases/dutch-bros-brings-back-fall-favorites-with-an-exciting-new-autumn-addition-302855732.html\n(https://www.prnewswire.com/news-releases/dutch-bros-brings-back-fall-favorites-with-an-exciting-new-autumn-addition-302855732.html)\n\nSOURCE Dutch Bros Coffee\n\n\n\npr@dutchbros.com\n\nPhoto: \nhttps://mmx.prnewswire.com/media/MS1972715/Dutch-Bros-Brings-Back-Fall-Favorites-with-an-Exciting-New-Autumn-Addition.jpg?id=OA2891104\n\nCopyright (c) 2026 PR Newswire Association,LLC. All Rights Reserved."},"type":"article","timestamp":"2026-08-21T11:56:00.085787881Z","server_sent_at_ms":1787313360085},"received_at":"2026-08-21T11:56:00.136Z","source_url":"https://www.prnewswire.com/news-releases/dutch-bros-brings-back-fall-favorites-with-an-exciting-new-autumn-addition-302855732.html"},"analysis":{"id":"113896","press_release_id":"124934","analysis_json":{"industry":{"label":"Hotels, Restaurants & Leisure","sector":"Consumer Discretionary"},"redFlags":[],"eventType":"product_launch","narrative":"Dutch Bros announced the return of Caramel Pumpkin Brûlée and Cookie Butter drinks for the fall season, alongside the debut of a new flavor called Autumn Berry.\n\nThe seasonal beverages are available starting immediately at all 1,225+ Dutch Bros locations while supplies last, offered in formats including lattes, Freezes, and energy drinks.\n\nThe company continues to operate its drive-thru specialty beverage model, focusing on handcrafted drinks and community giving through the Dutch Bros Foundation.","sentiment":"bullish","agentHooks":{"shouldPost":false,"suggestedAngle":"Seasonal menu refresh adds Autumn Berry flavor to returning fall favorites."},"keyFigures":{"customDimensions":{"store_count":"1,225+"}},"quotedText":"Our customers absolutely loved Caramel Pumpkin Brûlée and Cookie Butter, so naturally, we had to bring them back","namedEntities":{"people":[{"name":"Tana Davila","role":"Chief Marketing Officer"}],"products":["Caramel Pumpkin Brûlée","Cookie Butter","Autumn Berry","Soft Top","Dutch Bros Rebel","Myst Energy Refresher"],"companies":[{"name":"Dutch Bros Coffee","ticker":"BROS"}],"dollarAmounts":[]},"materialImpact":{"score":1,"reasoning":"Routine seasonal menu update featuring returning favorites and one new flavor; standard operational activity for a beverage chain with no financial disclosures or strategic shifts."},"tickerRelevance":{"others":[],"primary":"BROS"},"globalImportance":15,"audienceRelevance":25,"eventTypeSecondary":[],"importanceComponents":{"tickerTier":"small-mid-cap","eventGravity":"routine_seasonal_product"}},"event_type":"product_launch","event_type_secondary":null,"sentiment":"bullish","material_impact_score":1,"narrative":"Dutch Bros announced the return of Caramel Pumpkin Brûlée and Cookie Butter drinks for the fall season, alongside the debut of a new flavor called Autumn Berry.\n\nThe seasonal beverages are available starting immediately at all 1,225+ Dutch Bros locations while supplies last, offered in formats including lattes, Freezes, and energy drinks.\n\nThe company continues to operate its drive-thru specialty beverage model, focusing on handcrafted drinks and community giving through the Dutch Bros Foundation.","key_figures":{"customDimensions":{"store_count":"1,225+"}},"named_entities":{"people":[{"name":"Tana Davila","role":"Chief Marketing Officer"}],"products":["Caramel Pumpkin Brûlée","Cookie Butter","Autumn Berry","Soft Top","Dutch Bros Rebel","Myst Energy Refresher"],"companies":[{"name":"Dutch Bros Coffee","ticker":"BROS"}],"dollarAmounts":[]},"model_name":"glm-4.7","prompt_hash":"sha256:727b4b9429a443af","schema_hash":"sha256:05005c02d9cffac9","created_at":"2026-08-21T11:57:16.856Z","global_importance":15,"audience_relevance":25,"importance_components":{"tickerTier":"small-mid-cap","eventGravity":"routine_seasonal_product"}},"durationMs":76687,"modelName":"glm-4.7"}}