{"success":true,"data":{"pressRelease":{"id":"143916","rtpr_id":"nGNX9jJX9p-20260915","ticker":"AMSS","exchange":"NASDAQ","all_tickers":["AMSS"],"title":"AMASS Brands Group’s Good Twin Retail Sales Accelerate 136%, Nearly 8x the Growth Rate of the U.S. Non-Alcoholic Wine Category","author":"Globe Newswire","published_at":"2026-09-15T13:00:00.545Z","article_body":"SANTA MARIA, Calif., Sept. 15, 2026 (GLOBE NEWSWIRE) -- AMASS Brands Group\n(NASDAQ: AMSS) (“AMASS” or “the Company”), a premium, multi-category\nbeverage platform spanning non-alcohol, functional, and alcohol 2.0 products,\ntoday announced that Good Twin, the Company's organic non-alcoholic sparkling\nwine, grew retail sales 136% year over year during the four weeks ended August\n8, 2026, nearly eight times the 17% growth of the broader U.S. non-alcoholic\nwine category, according to NielsenIQ.(1)\n\nImportantly, Good Twin's growth continues to accelerate rather than moderate.\nYear-over-year retail sales increased 95% over the trailing 52 weeks, 111%\nover the trailing 13 weeks and 136% during the latest four-week period, the\nstrongest growth rate of the year. Retail case volume increased 128%, making\nGood Twin the second-fastest-growing brand among the top 15 non-alcoholic wine\nbrands in the United States.(1)\n\nThe data also suggests Good Twin's growth is being driven by consumer demand\nrather than expanded distribution. Dollar sales per point of distribution\nincreased 75% year over year, the fastest velocity improvement among the top\n15 non-alcoholic wine brands, while the brand's absolute retail velocity\nranked among the top three in the category. At the same time, Good Twin gained\na statistically significant 0.58 share points within the non- alcoholic wine\ncategory while relying more heavily on expanded displays than promotional\ndiscounting, indicating healthy consumer demand rather than price-driven\nvolume.( 1)\n\n\"Good Twin's growth isn't just continuing, it's accelerating,\" said Mark\nThomas Lynn, Founder and Chief Executive Officer of AMASS. \"We're seeing\nstronger consumer demand across both wholesale and direct-to-consumer channels\nwhile the brand still reaches only a fraction of the stores served by many of\nits largest competitors. When retail velocity is accelerating faster than\ndistribution, it tells us demand is outpacing shelf space. That's exactly the\nposition we want to be in because it creates a long runway for future growth\nas we continue expanding distribution.\"\n\nGood Twin's retail momentum continues to strengthen across multiple measures.\nThe brand now ranks as the #13 non-alcoholic wine brand in the U.S., #1\norganic non-alcoholic wine priced under $20, #2 organic non-alcoholic wine\noverall and #6 non-alcoholic sparkling wine nationally.( 1) That retail\nmomentum is being reinforced by record direct-to-consumer performance. August\nwas the strongest month in the brand's history, surpassing the previous\nmonthly sales record by 11% and July by 15%. Direct-to-consumer revenue\nincreased 569% year over year as order volume rose 500%, while the brand also\nestablished new monthly records for orders, customers and average order value.\nImportantly, that growth was achieved with lower promotional spending than the\nprior year, demonstrating continued pricing discipline. Returning customers\nincreased roughly sevenfold, subscription orders grew 6.5 times year over year\nand Good Twin expanded its shipping footprint to 47 states, up from 35 a year\nearlier.(2)\n\n(1 Source: NielsenIQ, Total US, Non-Alcoholic Wine, latest 4 weeks / 13 weeks\n/ 52 weeks ended August 8, 2026.)(2 Source: Company Shopify data, August 2026\nvs. August 2025.)\n\nAbout Good Twin\n\nGood Twin is an organic, non-alcoholic sparkling wine made in northern Italy\nfrom real Glera grapes, the same varietal used in Prosecco. Good Twin is made\nwith 100% organic wine grapes and is vegan. Good Twin is available online and\nat retailers, including Whole Foods Market, Erewhon, Safeway, Costco,\nGelson's, and other premier retail locations, as well as bars and restaurants\nnationwide; full product information is available at drinkgoodtwin.com\n(https://www.globenewswire.com/Tracker?data=ngDecTeyk9djHbhLAt5fVpcF2JyQX-QvbRcDJU3ALb40byfhkuTwNcE29ngHXCAjrjDjhest5QG0g5QYDwGEyGFAE5kS3Cu9tXKeTnU-rZ8=).\n\nAbout AMASS Brands Group\n\nAMASS Brands Group (Nasdaq: AMSS) is a next-generation beverage platform built\naround the brands defining how modern consumers drink, and increasingly, how\nthey don’t. The company’s portfolio spans non-alcohol, functional, and\nalcohol 2.0 categories, with standout brands across each: Good Twin\nNon-Alcoholic Wine, a top non-alcoholic wine in the U.S. and one of the\nfastest-growing in the category; AMASS Electrolytes, a functional disruptor\nredefining the hydration category; and Summer Water Rosé, the zero-sugar,\n#1-selling domestic rosé priced between $15 and $20 in the U.S., among others\nacross the portfolio. As moderation trends accelerate, AMASS is positioned to\nbenefit structurally rather than reactively, with margin discipline, cohesive\nbrand architecture, and the multi-brand scalability that supports the\nCompany’s long-term brand and platform growth strategy.\n\nFollow AMASS on LinkedIn\n(https://www.globenewswire.com/Tracker?data=PCdtM8WyrOyPdnO1bfRyRD6YbvfZtbWVg7e6fkPL7NlJMOuBf8qgl3IIeaV9zQ_cq_qlQdpvJ66U2w2TRBl4nMds8DQ04CW-0kK_HQoLOI9YOUW3v_Kei99cUe50Z2sH-tMEpx1yc4r_fsjfeyv1Ig==)\nFollow AMASS on Instagram\n(https://www.globenewswire.com/Tracker?data=PCdtM8WyrOyPdnO1bfRyRCjRS2HnU7bUXDf_AgOIeUxOMUIxCP04R9-wv7-lfM8KZ08k15_c1ydmmoIBT1_35xbOSAscklrdwLS-wonbxv1exsw2CoHrajGkr-OK3cgA)\n\nSafe Harbor Forward-Looking Statements\nThis press release contains “forward-looking statements” within the\nmeaning of Section 27A of the Securities Act of 1933, as amended, and Section\n21E of the Securities Exchange Act of 1934, as amended. Forward-looking\nstatements include statements regarding the Company’s expectations, beliefs,\nplans, intentions, strategies, prospects, future growth opportunities,\nanticipated market trends, distribution expansion, consumer demand, and future\noperating performance. These forward-looking statements include, without\nlimitation, the Company’s statements regarding the anticipated commercial\nbenefits of retail distribution expansion, anticipated consumer demand and\nmarket acceptance, and the Company’s market share and growth position.\nForward-looking statements are not guarantees of future performance and\ninvolve risks and uncertainties that may cause actual results to differ\nmaterially from the Company’s expectations discussed in the forward-looking\nstatements. These statements are subject to uncertainties and risks including,\nbut not limited to, market conditions, changes in consumer demand, competitive\nconditions within the beverage industry, the Company’s ability to expand\ndistribution and retail penetration, supply chain disruptions, and the other\nfactors discussed in the “Risk Factors” section of the Company’s filings\nwith the Securities and Exchange Commission (“SEC”). For these reasons,\namong others, investors are cautioned not to place undue reliance upon any\nforward-looking statements in this press release. Additional information\nconcerning these and other factors that may impact the Company’s\nexpectations and projections can be found in the Company’s SEC filings,\nwhich are available at www.sec.gov. Forward-looking statements speak only as\nof the date made, and the Company undertakes no obligation to publicly revise\nor update these forward-looking statements to reflect events or circumstances\nthat arise after the date hereof, except as required by applicable law.\n\nInvestor Relations Contact\nKCSA Strategic Communications\nRob Kelly, Vice President\n(212) 896-1254\nAMASS@KCSA.com\n\n\n\nGlobeNewswire, Inc. 2026","article_body_html":"","raw_payload":{"data":{"id":"nGNX9jJX9p-20260915","title":"AMASS Brands Group’s Good Twin Retail Sales Accelerate 136%, Nearly 8x the Growth Rate of the U.S. Non-Alcoholic Wine Category","author":"Globe Newswire","ticker":"AMSS","created":"2026-09-15T13:00:00.545Z","tickers":["AMSS"],"exchange":"NASDAQ","article_body":"SANTA MARIA, Calif., Sept. 15, 2026 (GLOBE NEWSWIRE) -- AMASS Brands Group\n(NASDAQ: AMSS) (“AMASS” or “the Company”), a premium, multi-category\nbeverage platform spanning non-alcohol, functional, and alcohol 2.0 products,\ntoday announced that Good Twin, the Company's organic non-alcoholic sparkling\nwine, grew retail sales 136% year over year during the four weeks ended August\n8, 2026, nearly eight times the 17% growth of the broader U.S. non-alcoholic\nwine category, according to NielsenIQ.(1)\n\nImportantly, Good Twin's growth continues to accelerate rather than moderate.\nYear-over-year retail sales increased 95% over the trailing 52 weeks, 111%\nover the trailing 13 weeks and 136% during the latest four-week period, the\nstrongest growth rate of the year. Retail case volume increased 128%, making\nGood Twin the second-fastest-growing brand among the top 15 non-alcoholic wine\nbrands in the United States.(1)\n\nThe data also suggests Good Twin's growth is being driven by consumer demand\nrather than expanded distribution. Dollar sales per point of distribution\nincreased 75% year over year, the fastest velocity improvement among the top\n15 non-alcoholic wine brands, while the brand's absolute retail velocity\nranked among the top three in the category. At the same time, Good Twin gained\na statistically significant 0.58 share points within the non- alcoholic wine\ncategory while relying more heavily on expanded displays than promotional\ndiscounting, indicating healthy consumer demand rather than price-driven\nvolume.( 1)\n\n\"Good Twin's growth isn't just continuing, it's accelerating,\" said Mark\nThomas Lynn, Founder and Chief Executive Officer of AMASS. \"We're seeing\nstronger consumer demand across both wholesale and direct-to-consumer channels\nwhile the brand still reaches only a fraction of the stores served by many of\nits largest competitors. When retail velocity is accelerating faster than\ndistribution, it tells us demand is outpacing shelf space. That's exactly the\nposition we want to be in because it creates a long runway for future growth\nas we continue expanding distribution.\"\n\nGood Twin's retail momentum continues to strengthen across multiple measures.\nThe brand now ranks as the #13 non-alcoholic wine brand in the U.S., #1\norganic non-alcoholic wine priced under $20, #2 organic non-alcoholic wine\noverall and #6 non-alcoholic sparkling wine nationally.( 1) That retail\nmomentum is being reinforced by record direct-to-consumer performance. August\nwas the strongest month in the brand's history, surpassing the previous\nmonthly sales record by 11% and July by 15%. Direct-to-consumer revenue\nincreased 569% year over year as order volume rose 500%, while the brand also\nestablished new monthly records for orders, customers and average order value.\nImportantly, that growth was achieved with lower promotional spending than the\nprior year, demonstrating continued pricing discipline. Returning customers\nincreased roughly sevenfold, subscription orders grew 6.5 times year over year\nand Good Twin expanded its shipping footprint to 47 states, up from 35 a year\nearlier.(2)\n\n(1 Source: NielsenIQ, Total US, Non-Alcoholic Wine, latest 4 weeks / 13 weeks\n/ 52 weeks ended August 8, 2026.)(2 Source: Company Shopify data, August 2026\nvs. August 2025.)\n\nAbout Good Twin\n\nGood Twin is an organic, non-alcoholic sparkling wine made in northern Italy\nfrom real Glera grapes, the same varietal used in Prosecco. Good Twin is made\nwith 100% organic wine grapes and is vegan. Good Twin is available online and\nat retailers, including Whole Foods Market, Erewhon, Safeway, Costco,\nGelson's, and other premier retail locations, as well as bars and restaurants\nnationwide; full product information is available at drinkgoodtwin.com\n(https://www.globenewswire.com/Tracker?data=ngDecTeyk9djHbhLAt5fVpcF2JyQX-QvbRcDJU3ALb40byfhkuTwNcE29ngHXCAjrjDjhest5QG0g5QYDwGEyGFAE5kS3Cu9tXKeTnU-rZ8=).\n\nAbout AMASS Brands Group\n\nAMASS Brands Group (Nasdaq: AMSS) is a next-generation beverage platform built\naround the brands defining how modern consumers drink, and increasingly, how\nthey don’t. The company’s portfolio spans non-alcohol, functional, and\nalcohol 2.0 categories, with standout brands across each: Good Twin\nNon-Alcoholic Wine, a top non-alcoholic wine in the U.S. and one of the\nfastest-growing in the category; AMASS Electrolytes, a functional disruptor\nredefining the hydration category; and Summer Water Rosé, the zero-sugar,\n#1-selling domestic rosé priced between $15 and $20 in the U.S., among others\nacross the portfolio. As moderation trends accelerate, AMASS is positioned to\nbenefit structurally rather than reactively, with margin discipline, cohesive\nbrand architecture, and the multi-brand scalability that supports the\nCompany’s long-term brand and platform growth strategy.\n\nFollow AMASS on LinkedIn\n(https://www.globenewswire.com/Tracker?data=PCdtM8WyrOyPdnO1bfRyRD6YbvfZtbWVg7e6fkPL7NlJMOuBf8qgl3IIeaV9zQ_cq_qlQdpvJ66U2w2TRBl4nMds8DQ04CW-0kK_HQoLOI9YOUW3v_Kei99cUe50Z2sH-tMEpx1yc4r_fsjfeyv1Ig==)\nFollow AMASS on Instagram\n(https://www.globenewswire.com/Tracker?data=PCdtM8WyrOyPdnO1bfRyRCjRS2HnU7bUXDf_AgOIeUxOMUIxCP04R9-wv7-lfM8KZ08k15_c1ydmmoIBT1_35xbOSAscklrdwLS-wonbxv1exsw2CoHrajGkr-OK3cgA)\n\nSafe Harbor Forward-Looking Statements\nThis press release contains “forward-looking statements” within the\nmeaning of Section 27A of the Securities Act of 1933, as amended, and Section\n21E of the Securities Exchange Act of 1934, as amended. Forward-looking\nstatements include statements regarding the Company’s expectations, beliefs,\nplans, intentions, strategies, prospects, future growth opportunities,\nanticipated market trends, distribution expansion, consumer demand, and future\noperating performance. These forward-looking statements include, without\nlimitation, the Company’s statements regarding the anticipated commercial\nbenefits of retail distribution expansion, anticipated consumer demand and\nmarket acceptance, and the Company’s market share and growth position.\nForward-looking statements are not guarantees of future performance and\ninvolve risks and uncertainties that may cause actual results to differ\nmaterially from the Company’s expectations discussed in the forward-looking\nstatements. These statements are subject to uncertainties and risks including,\nbut not limited to, market conditions, changes in consumer demand, competitive\nconditions within the beverage industry, the Company’s ability to expand\ndistribution and retail penetration, supply chain disruptions, and the other\nfactors discussed in the “Risk Factors” section of the Company’s filings\nwith the Securities and Exchange Commission (“SEC”). For these reasons,\namong others, investors are cautioned not to place undue reliance upon any\nforward-looking statements in this press release. Additional information\nconcerning these and other factors that may impact the Company’s\nexpectations and projections can be found in the Company’s SEC filings,\nwhich are available at www.sec.gov. Forward-looking statements speak only as\nof the date made, and the Company undertakes no obligation to publicly revise\nor update these forward-looking statements to reflect events or circumstances\nthat arise after the date hereof, except as required by applicable law.\n\nInvestor Relations Contact\nKCSA Strategic Communications\nRob Kelly, Vice President\n(212) 896-1254\nAMASS@KCSA.com\n\n\n\nGlobeNewswire, Inc. 2026"},"type":"article","timestamp":"2026-09-15T13:00:00.595728029Z","server_sent_at_ms":1789477200595},"received_at":"2026-09-15T13:00:05.036Z","source_url":null},"analysis":{"id":"132751","press_release_id":"143916","analysis_json":{"industry":{"label":"Beverages","sector":"Consumer Staples"},"redFlags":["KPI release contains no dollar revenue, EPS, or forward guidance figures","Retail metrics sourced from NielsenIQ and DTC metrics from internal Shopify data -- unaudited","Growth concentrated in a single brand that still ranks only #13 in its category; management outlook is framed in forward-looking boilerplate"],"eventType":"operations_update","narrative":"Good Twin, AMASS Brands Group's organic non-alcoholic sparkling wine, grew retail sales 136% year over year in the four weeks ended August 8, 2026, nearly eight times the 17% growth of the broader U.S. non-alcoholic wine category per NielsenIQ.\n\nGrowth is accelerating across windows: 95% over the trailing 52 weeks, 111% over the trailing 13 weeks and 136% in the latest four weeks, with case volume up 128% and dollar sales per point of distribution up 75%, making Good Twin the second-fastest-growing brand among the top 15 U.S. non-alcoholic wine brands.\n\nDirect-to-consumer momentum is equally strong: August was the brand's best month ever (11% above the prior record), DTC revenue rose 569% year over year on 500% higher order volume, subscriptions grew 6.5x, and shipping expanded to 47 states from 35, all with lower promotional spending than a year earlier.\n\nThe brand now ranks #13 in U.S. non-alcoholic wine and #1 among organic non-alcoholic wines under $20, and management argues demand is outpacing shelf space, but the release discloses no dollar revenue or profitability figures.","sentiment":"bullish","agentHooks":{"shouldPost":true,"suggestedAngle":"Demand-led acceleration at Good Twin (4-week retail sales +136% vs category +17%) with a distribution runway -- watch for follow-through when dollar revenue is actually reported."},"keyFigures":{"customDimensions":{"category_rank_us":"#13 non-alcoholic wine brand","shipping_footprint":"47 states, up from 35","category_share_gain":"0.58 share points","dtc_revenue_growth_yoy":"569%","dtc_august_record_vs_july":"15%","returning_customers_growth":"~7x","dtc_order_volume_growth_yoy":"500%","retail_sales_growth_4wk_yoy":"136%","retail_sales_growth_13wk_yoy":"111%","retail_sales_growth_52wk_yoy":"95%","retail_case_volume_growth_yoy":"128%","subscription_orders_growth_yoy":"6.5x","us_nonalc_wine_category_growth":"17%","dtc_august_record_vs_prior_record":"11%","dollar_sales_per_point_of_distribution_growth":"75%"}},"quotedText":"Good Twin's growth isn't just continuing, it's accelerating","namedEntities":{"people":[{"name":"Mark Thomas Lynn","role":"Founder and Chief Executive Officer of AMASS Brands Group"}],"products":["Good Twin Non-Alcoholic Wine","AMASS Electrolytes","Summer Water Rosé"],"companies":[{"name":"AMASS Brands Group","ticker":"AMSS","relationship":"filer/issuer"},{"name":"NielsenIQ","relationship":"retail sales data provider"},{"name":"Whole Foods Market","relationship":"retailer"},{"name":"Erewhon","relationship":"retailer"},{"name":"Safeway","relationship":"retailer"},{"name":"Costco","relationship":"retailer"},{"name":"Gelson's","relationship":"retailer"},{"name":"KCSA Strategic Communications","relationship":"investor relations"}],"dollarAmounts":[{"amount":"$20","context":"price point for Good Twin's #1 organic non-alcoholic wine ranking (priced under $20)"},{"amount":"$15 and $20","context":"price band for Summer Water Rosé (#1-selling domestic rosé)"}]},"materialImpact":{"score":3,"reasoning":"Genuinely strong, accelerating brand-level KPIs (retail sales +136% in the latest four weeks, ~8x category growth; DTC revenue +569%) for a small-cap consumer issuer. However, the release contains no dollar revenue, EPS, or guidance figures and is promotional in tone, so it is not a market-moving financial event."},"tickerRelevance":{"others":[],"primary":"AMSS"},"globalImportance":24,"audienceRelevance":27,"eventTypeSecondary":[],"importanceComponents":{"tickerTier":"small-cap consumer staples (recently listed)","dataQuality":"third-party NielsenIQ retail data plus internal Shopify DTC data","eventGravity":"brand KPI acceleration with no financial statements","sectorWeight":"non-alcoholic/moderation beverage trend is a growing retail theme","householdBrandBoost":"low","retailFavoriteBoost":"modest -- consumer brand story may attract retail attention"}},"event_type":"operations_update","event_type_secondary":null,"sentiment":"bullish","material_impact_score":3,"narrative":"Good Twin, AMASS Brands Group's organic non-alcoholic sparkling wine, grew retail sales 136% year over year in the four weeks ended August 8, 2026, nearly eight times the 17% growth of the broader U.S. non-alcoholic wine category per NielsenIQ.\n\nGrowth is accelerating across windows: 95% over the trailing 52 weeks, 111% over the trailing 13 weeks and 136% in the latest four weeks, with case volume up 128% and dollar sales per point of distribution up 75%, making Good Twin the second-fastest-growing brand among the top 15 U.S. non-alcoholic wine brands.\n\nDirect-to-consumer momentum is equally strong: August was the brand's best month ever (11% above the prior record), DTC revenue rose 569% year over year on 500% higher order volume, subscriptions grew 6.5x, and shipping expanded to 47 states from 35, all with lower promotional spending than a year earlier.\n\nThe brand now ranks #13 in U.S. non-alcoholic wine and #1 among organic non-alcoholic wines under $20, and management argues demand is outpacing shelf space, but the release discloses no dollar revenue or profitability figures.","key_figures":{"customDimensions":{"category_rank_us":"#13 non-alcoholic wine brand","shipping_footprint":"47 states, up from 35","category_share_gain":"0.58 share points","dtc_revenue_growth_yoy":"569%","dtc_august_record_vs_july":"15%","returning_customers_growth":"~7x","dtc_order_volume_growth_yoy":"500%","retail_sales_growth_4wk_yoy":"136%","retail_sales_growth_13wk_yoy":"111%","retail_sales_growth_52wk_yoy":"95%","retail_case_volume_growth_yoy":"128%","subscription_orders_growth_yoy":"6.5x","us_nonalc_wine_category_growth":"17%","dtc_august_record_vs_prior_record":"11%","dollar_sales_per_point_of_distribution_growth":"75%"}},"named_entities":{"people":[{"name":"Mark Thomas Lynn","role":"Founder and Chief Executive Officer of AMASS Brands Group"}],"products":["Good Twin Non-Alcoholic Wine","AMASS Electrolytes","Summer Water Rosé"],"companies":[{"name":"AMASS Brands Group","ticker":"AMSS","relationship":"filer/issuer"},{"name":"NielsenIQ","relationship":"retail sales data provider"},{"name":"Whole Foods Market","relationship":"retailer"},{"name":"Erewhon","relationship":"retailer"},{"name":"Safeway","relationship":"retailer"},{"name":"Costco","relationship":"retailer"},{"name":"Gelson's","relationship":"retailer"},{"name":"KCSA Strategic Communications","relationship":"investor relations"}],"dollarAmounts":[{"amount":"$20","context":"price point for Good Twin's #1 organic non-alcoholic wine ranking (priced under $20)"},{"amount":"$15 and $20","context":"price band for Summer Water Rosé (#1-selling domestic rosé)"}]},"model_name":"glm-5.3-flash","prompt_hash":"sha256:727b4b9429a443af","schema_hash":"sha256:05005c02d9cffac9","created_at":"2026-09-15T13:00:55.900Z","global_importance":24,"audience_relevance":27,"importance_components":{"tickerTier":"small-cap consumer staples (recently listed)","dataQuality":"third-party NielsenIQ retail data plus internal Shopify DTC data","eventGravity":"brand KPI acceleration with no financial statements","sectorWeight":"non-alcoholic/moderation beverage trend is a growing retail theme","householdBrandBoost":"low","retailFavoriteBoost":"modest -- consumer brand story may attract retail attention"}},"durationMs":50852,"modelName":"glm-5.3-flash"}}