{"success":true,"data":{"pressRelease":{"id":"158427","rtpr_id":"nPn8TjlBqa-20261001","ticker":"4612","exchange":"TSE Tokyo","all_tickers":["4612"],"title":"Dunn-Edwards Announces French Press Coffee as the 2027 Color of The Year","author":"PR Newswire","published_at":"2026-10-01T14:00:45.172Z","article_body":"Dunn-Edwards Announces French Press Coffee as the 2027 Color of The Year\nPR Newswire\n\nLOS ANGELES, Oct. 1, 2026\n\nFeaturing a whisper of warm purple, this deep, nuanced brown is the perfect\nelevated neutral, bringing lived-in luxury and restrained sophistication to\nany space.\n\nLOS ANGELES, Oct. 1, 2026 /PRNewswire/ -- Today, Dunn-Edwards Corporation\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4785775-1&h=2465860413&u=https%3A%2F%2Fwww.dunnedwards.com%2F&a=Dunn-Edwards+Corporation)\n announced its 2027 Color of the Year, French Press Coffee (DEBN07), a deep,\nnuanced brown softened by a subtle plum undertone that embodies the rich\ncharacter of roasted coffee and the enduring appeal of lived in luxury.\n\nMore than a trend color, French Press Coffee is an elevated neutral — one\nwith enough dimension to anchor a space while maintaining a softness that\nfeels livable and refined. It invites a moment of pause, evoking the ritual of\na fresh cup of coffee and the focused, grounded energy that follows. Dark and\natmospheric, yet restrained and sophisticated, this hue represents a clear\nshift in design toward depth, personality, and nuanced warmth for both\ncontemporary and traditional styles.\n\nDunn-Edwards color experts identified a decisive shift away from the cool\ngrays, stark whites, and flat beiges that have dominated recent years, in\nfavor of warm, earthy hues.. French Press Coffee is the convergence of that\nmovement — a warm, complex brown that feels both timeless and unexpected.\nMore tailored than stark black and more refined than charcoal gray, it belongs\nto a new category of moody neutrals that upscale interiors have been\ngravitating toward.\n\n\"French Press Coffee is the kind of color that reveals itself gradually,\" said\nLauren Hoferkamp, Color Marketing Manager at Dunn-Edwards. \"As light shifts\nthroughout the day, its subtle plum undertone emerges, adding complexity you\ndon't always see in a neutral. It's grounding and restrained yet full of\ncharacter. With its moody, rich hue, this color works beautifully across a\nwide range of spaces and applications.\"\n\nFrench Press Coffee excels as a mood-setting backdrop, creating an enveloping\natmosphere on walls that feels cozy and layered. In smaller, more intimate\nspaces such as a powder room, a study, or an entryway, color-drenching in\nFrench Press Coffee brings out the full complexity of its undertone and leans\nfully into lived-in luxury. In larger, light-filled rooms, it reads\nbeautifully on fireplace surrounds, interior doors, and detailed trim,\nproviding visual weight without overwhelming the space. On cabinetry, it\nintroduces richness that feels elevated without demanding attention.\n\nOn exteriors, French Press Coffee brings a classic architectural quality to\nfront doors, while functioning as an elevated alternative to black on\nshutters, garages, and trim paired with taupe, mushroom, or cream for contrast\nthat never feels harsh.\n\nFrench Press Coffee pairs well with earthy greens, clay tones, and soft\ncreams, which complement the subtle plum undertone, while walnut, aged brass,\nhoned marble, and linen textiles stand out beautifully against its dark, smoky\npresence.\n\nFor design professionals, French Press Coffee offers strong commercial\nadaptability across hospitality, multifamily, workplace, and retail. It brings\npersonality and dimension to spaces without feeling flat or industrial, and\ncan serve as a foundational background tone in projects where durability and\nlongevity matter as much as aesthetic appeal.\n\nAs Dunn-Edwards enters its second century, French Press Coffee reflects the\nbrand's commitment to timeless design, trusted expertise, and enduring color\nleadership. Classic without being stagnant, it anchors the full 2027 Color\nTrends collection, serving as a sophisticated neutral that allows the\nsurrounding palette to breathe while carrying its own distinct story.\n\nFor more about the 2027 Color of the Year selection, including design and\napplication inspiration, an immersive video, and more, visit Dunn-Edwards\nonline\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4785775-1&h=702160653&u=https%3A%2F%2Fwww.dunnedwards.com%2Fcolors%2Fcolor-of-the-year%2Ffrench-press-coffee-2027-color-of-the-year%2F&a=Dunn-Edwards+online)\n.\n\nAbout Dunn-Edwards Corporation\nDunn-Edwards – Apply a Higher Standard. Dunn-Edwards is one of the nation's\nleading manufacturers and distributors of premium architectural, industrial,\nand high-performance paints, coatings, and paint supplies. It operates over\n170 company stores in California, Arizona, Nevada, New Mexico and Texas, and\nover 100 domestic and over 350 international dealer locations in 14 countries.\nDunn-Edwards is dedicated to preserving and protecting the environment\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4785775-1&h=2341964418&u=https%3A%2F%2Fwww.dunnedwards.com%2Fabout%2Fenvironment%2F&a=environment)\n and produces its coatings in a LEED(®) Gold-certified manufacturing plant.\nBased in Southern California, the 100-year-old company has approximately 1,800\nemployees. Dunn-Edwards is a wholly owned subsidiary of Osaka, Japan-based\nNippon Paint Holdings Co., Ltd.\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4785775-1&h=3132900300&u=https%3A%2F%2Fwww.nipponpaint-holdings.com%2Fen%2F&a=Nippon+Paint+Holdings+Co.%2C+Ltd.)\n (TYO 4612), one of the world's largest paint companies. For more\ninformation, visit www.dunnedwards.com\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4785775-1&h=1930153453&u=https%3A%2F%2Fwww.dunnedwards.com%2F&a=www.dunnedwards.com)\n.\n\nMedia Contact:\nSonia Rodrigues -sonia@rodriguespr.com (mailto:sonia@rodriguespr.com) /\n301.452.7852\nRodrigues PR\n\nView original content to download\nmultimedia:https://www.prnewswire.com/news-releases/dunn-edwards-announces-french-press-coffee-as-the-2027-color-of-the-year-302894602.html\n(https://www.prnewswire.com/news-releases/dunn-edwards-announces-french-press-coffee-as-the-2027-color-of-the-year-302894602.html)\n\nSOURCE Dunn-Edwards Corporation\n\n\n\nPhoto: \nhttps://mmx.prnewswire.com/media/MS1998979/DE-PAINTS-Logo.jpg?id=OA2977758\n\nCopyright (c) 2026 PR Newswire Association,LLC. All Rights Reserved.","article_body_html":"","raw_payload":{"data":{"id":"nPn8TjlBqa-20261001","title":"Dunn-Edwards Announces French Press Coffee as the 2027 Color of The Year","author":"PR Newswire","ticker":"4612","created":"2026-10-01T14:00:45.172Z","tickers":["4612"],"exchange":"TSE Tokyo","article_body":"Dunn-Edwards Announces French Press Coffee as the 2027 Color of The Year\nPR Newswire\n\nLOS ANGELES, Oct. 1, 2026\n\nFeaturing a whisper of warm purple, this deep, nuanced brown is the perfect\nelevated neutral, bringing lived-in luxury and restrained sophistication to\nany space.\n\nLOS ANGELES, Oct. 1, 2026 /PRNewswire/ -- Today, Dunn-Edwards Corporation\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4785775-1&h=2465860413&u=https%3A%2F%2Fwww.dunnedwards.com%2F&a=Dunn-Edwards+Corporation)\n announced its 2027 Color of the Year, French Press Coffee (DEBN07), a deep,\nnuanced brown softened by a subtle plum undertone that embodies the rich\ncharacter of roasted coffee and the enduring appeal of lived in luxury.\n\nMore than a trend color, French Press Coffee is an elevated neutral — one\nwith enough dimension to anchor a space while maintaining a softness that\nfeels livable and refined. It invites a moment of pause, evoking the ritual of\na fresh cup of coffee and the focused, grounded energy that follows. Dark and\natmospheric, yet restrained and sophisticated, this hue represents a clear\nshift in design toward depth, personality, and nuanced warmth for both\ncontemporary and traditional styles.\n\nDunn-Edwards color experts identified a decisive shift away from the cool\ngrays, stark whites, and flat beiges that have dominated recent years, in\nfavor of warm, earthy hues.. French Press Coffee is the convergence of that\nmovement — a warm, complex brown that feels both timeless and unexpected.\nMore tailored than stark black and more refined than charcoal gray, it belongs\nto a new category of moody neutrals that upscale interiors have been\ngravitating toward.\n\n\"French Press Coffee is the kind of color that reveals itself gradually,\" said\nLauren Hoferkamp, Color Marketing Manager at Dunn-Edwards. \"As light shifts\nthroughout the day, its subtle plum undertone emerges, adding complexity you\ndon't always see in a neutral. It's grounding and restrained yet full of\ncharacter. With its moody, rich hue, this color works beautifully across a\nwide range of spaces and applications.\"\n\nFrench Press Coffee excels as a mood-setting backdrop, creating an enveloping\natmosphere on walls that feels cozy and layered. In smaller, more intimate\nspaces such as a powder room, a study, or an entryway, color-drenching in\nFrench Press Coffee brings out the full complexity of its undertone and leans\nfully into lived-in luxury. In larger, light-filled rooms, it reads\nbeautifully on fireplace surrounds, interior doors, and detailed trim,\nproviding visual weight without overwhelming the space. On cabinetry, it\nintroduces richness that feels elevated without demanding attention.\n\nOn exteriors, French Press Coffee brings a classic architectural quality to\nfront doors, while functioning as an elevated alternative to black on\nshutters, garages, and trim paired with taupe, mushroom, or cream for contrast\nthat never feels harsh.\n\nFrench Press Coffee pairs well with earthy greens, clay tones, and soft\ncreams, which complement the subtle plum undertone, while walnut, aged brass,\nhoned marble, and linen textiles stand out beautifully against its dark, smoky\npresence.\n\nFor design professionals, French Press Coffee offers strong commercial\nadaptability across hospitality, multifamily, workplace, and retail. It brings\npersonality and dimension to spaces without feeling flat or industrial, and\ncan serve as a foundational background tone in projects where durability and\nlongevity matter as much as aesthetic appeal.\n\nAs Dunn-Edwards enters its second century, French Press Coffee reflects the\nbrand's commitment to timeless design, trusted expertise, and enduring color\nleadership. Classic without being stagnant, it anchors the full 2027 Color\nTrends collection, serving as a sophisticated neutral that allows the\nsurrounding palette to breathe while carrying its own distinct story.\n\nFor more about the 2027 Color of the Year selection, including design and\napplication inspiration, an immersive video, and more, visit Dunn-Edwards\nonline\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4785775-1&h=702160653&u=https%3A%2F%2Fwww.dunnedwards.com%2Fcolors%2Fcolor-of-the-year%2Ffrench-press-coffee-2027-color-of-the-year%2F&a=Dunn-Edwards+online)\n.\n\nAbout Dunn-Edwards Corporation\nDunn-Edwards – Apply a Higher Standard. Dunn-Edwards is one of the nation's\nleading manufacturers and distributors of premium architectural, industrial,\nand high-performance paints, coatings, and paint supplies. It operates over\n170 company stores in California, Arizona, Nevada, New Mexico and Texas, and\nover 100 domestic and over 350 international dealer locations in 14 countries.\nDunn-Edwards is dedicated to preserving and protecting the environment\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4785775-1&h=2341964418&u=https%3A%2F%2Fwww.dunnedwards.com%2Fabout%2Fenvironment%2F&a=environment)\n and produces its coatings in a LEED(®) Gold-certified manufacturing plant.\nBased in Southern California, the 100-year-old company has approximately 1,800\nemployees. Dunn-Edwards is a wholly owned subsidiary of Osaka, Japan-based\nNippon Paint Holdings Co., Ltd.\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4785775-1&h=3132900300&u=https%3A%2F%2Fwww.nipponpaint-holdings.com%2Fen%2F&a=Nippon+Paint+Holdings+Co.%2C+Ltd.)\n (TYO 4612), one of the world's largest paint companies. For more\ninformation, visit www.dunnedwards.com\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4785775-1&h=1930153453&u=https%3A%2F%2Fwww.dunnedwards.com%2F&a=www.dunnedwards.com)\n.\n\nMedia Contact:\nSonia Rodrigues -sonia@rodriguespr.com (mailto:sonia@rodriguespr.com) /\n301.452.7852\nRodrigues PR\n\nView original content to download\nmultimedia:https://www.prnewswire.com/news-releases/dunn-edwards-announces-french-press-coffee-as-the-2027-color-of-the-year-302894602.html\n(https://www.prnewswire.com/news-releases/dunn-edwards-announces-french-press-coffee-as-the-2027-color-of-the-year-302894602.html)\n\nSOURCE Dunn-Edwards Corporation\n\n\n\nPhoto: \nhttps://mmx.prnewswire.com/media/MS1998979/DE-PAINTS-Logo.jpg?id=OA2977758\n\nCopyright (c) 2026 PR Newswire Association,LLC. All Rights Reserved."},"type":"article","timestamp":"2026-10-01T14:00:45.22405131Z","server_sent_at_ms":1790863245224},"received_at":"2026-10-01T14:00:45.275Z","source_url":"https://www.prnewswire.com/news-releases/dunn-edwards-announces-french-press-coffee-as-the-2027-color-of-the-year-302894602.html"},"analysis":{"id":"147055","press_release_id":"158427","analysis_json":{"industry":{"label":"Chemicals","sector":"Materials"},"redFlags":[],"eventType":"product_launch","narrative":"Dunn-Edwards, a wholly owned subsidiary of Nippon Paint Holdings (TYO 4612), announced French Press Coffee (DEBN07) as its 2027 Color of the Year, a deep brown with subtle plum undertone.\n\nThe color anchors the full 2027 Color Trends collection and reflects a company-identified shift from cool grays and stark whites toward warm, earthy hues in design.\n\nThis is routine brand marketing with no disclosed financial impact on Nippon Paint Holdings.","sentiment":"neutral","agentHooks":{"shouldPost":false,"suggestedAngle":"Annual paint color marketing announcement from Nippon Paint's US subsidiary -- suppress as non-material."},"keyFigures":{"customDimensions":{"employees":"approximately 1,800","company_stores":"over 170"}},"namedEntities":{"people":[{"name":"Lauren Hoferkamp","role":"Color Marketing Manager at Dunn-Edwards"}],"products":["French Press Coffee (DEBN07)","2027 Color Trends collection"],"companies":[{"name":"Dunn-Edwards Corporation","relationship":"subsidiary of Nippon Paint Holdings"},{"name":"Nippon Paint Holdings Co., Ltd.","ticker":"4612","relationship":"parent company"}],"dollarAmounts":[]},"materialImpact":{"score":1,"reasoning":"Annual marketing/brand announcement of a paint color of the year from Dunn-Edwards, a wholly owned subsidiary of Nippon Paint Holdings (TYO 4612). No financial figures, guidance, or material business developments."},"tickerRelevance":{"others":[],"primary":"4612"},"globalImportance":5,"audienceRelevance":10,"eventTypeSecondary":[],"importanceComponents":{"tickerTier":"large-cap-japan-listed","eventGravity":"routine-brand-marketing","subsidiaryDistance":"announcement from wholly owned US subsidiary, not the listed parent"}},"event_type":"product_launch","event_type_secondary":null,"sentiment":"neutral","material_impact_score":1,"narrative":"Dunn-Edwards, a wholly owned subsidiary of Nippon Paint Holdings (TYO 4612), announced French Press Coffee (DEBN07) as its 2027 Color of the Year, a deep brown with subtle plum undertone.\n\nThe color anchors the full 2027 Color Trends collection and reflects a company-identified shift from cool grays and stark whites toward warm, earthy hues in design.\n\nThis is routine brand marketing with no disclosed financial impact on Nippon Paint Holdings.","key_figures":{"customDimensions":{"employees":"approximately 1,800","company_stores":"over 170"}},"named_entities":{"people":[{"name":"Lauren Hoferkamp","role":"Color Marketing Manager at Dunn-Edwards"}],"products":["French Press Coffee (DEBN07)","2027 Color Trends collection"],"companies":[{"name":"Dunn-Edwards Corporation","relationship":"subsidiary of Nippon Paint Holdings"},{"name":"Nippon Paint Holdings Co., Ltd.","ticker":"4612","relationship":"parent company"}],"dollarAmounts":[]},"model_name":"glm-5.3-flashx","prompt_hash":"sha256:727b4b9429a443af","schema_hash":"sha256:05005c02d9cffac9","created_at":"2026-10-01T14:00:50.016Z","global_importance":5,"audience_relevance":10,"importance_components":{"tickerTier":"large-cap-japan-listed","eventGravity":"routine-brand-marketing","subsidiaryDistance":"announcement from wholly owned US subsidiary, not the listed parent"}},"durationMs":4725,"modelName":"glm-5.3-flashx"}}