{"success":true,"data":{"pressRelease":{"id":"167595","rtpr_id":"nGNXbljCgR-20261013","ticker":"GIFT","exchange":"NASDAQ","all_tickers":["GIFT"],"title":"Giftify Announces Conversion of Restaurant.com to Membership-Based Model, Expanding Recurring Revenue Opportunity","author":"Globe Newswire","published_at":"2026-10-13T12:35:00.162Z","article_body":"Nation’s largest restaurant-focused digital deals brand transitions from\nindividual deal purchases to monthly and annual memberships beginning October\n27, 2026\n\nMembership model is designed to create more value for diners, businesses, and\nrestaurant partners\n\nSCHAUMBURG, IL, Oct. 13, 2026 (GLOBE NEWSWIRE) -- Giftify Inc. (NASDAQ: GIFT)\n(the “Company”), the owner and operator of CardCash.com and\nRestaurant.com, and a leader in the incentives and rewards industry, today\nannounced that Restaurant.com, the nation’s largest restaurant-focused\ndigital deals brand, is transitioning to a membership-based model beginning\nOctober 27, 2026. The new Restaurant.com Membership will offer consumers the\nchoice of subscribing month-to-month or purchasing an annual membership,\nproviding ongoing access to available restaurant deals rather than requiring\ndiners to purchase offers individually.\n\nThe new model is designed to create greater value across Restaurant.com’s\nmarketplace. Members can use their subscription to access dining savings\nrepeatedly, helping them realize substantially more value than under a\none-deal-at-a-time model.\n\nFor Giftify, the transition represents an important evolution in\nRestaurant.com’s revenue model, moving from individual transactions to an\nongoing membership relationship. Membership subscriptions create the\nopportunity for the Company to:\n* build a larger base of recurring revenue;\n* improve revenue visibility;\n* increase the lifetime value of customer relationships; and\n* position the model for attractive margins as the member base grows, given\nthe digital nature of the membership offering.\nThe membership model is also designed to change how Restaurant.com grows. Each\nnew member adds to a continuing base rather than a single sale. A larger, more\nengaged member base makes the marketplace more valuable to restaurant\npartners, and a stronger partner network makes membership more valuable to\nmembers. This reinforcing relationship among diners, businesses, and\nrestaurants, supported by more predictable revenue, is how Giftify intends\nRestaurant.com to grow.\n\n“Membership is an established model across digital consumer and\nfood-delivery services. Restaurant.com is bringing that model to dining deals,\nand it is the next step in how we build the brand,” said Ketan Thakker, CEO\nat Giftify. “A continuing relationship with members gives us the opportunity\nto serve them better over time and to bring restaurants a more engaged\naudience. We are building Restaurant.com to grow on that foundation.”\n\nRestaurant.com Membership is intended to benefit each of the company’s core\nconstituencies:\n* Diners receive ongoing access to dining savings through a flexible monthly\nor annual subscription.\n\n\n* Businesses purchasing Restaurant.com gift cards for incentives, loyalty\nprograms, employee recognition, and customer promotions can offer recipients a\nbenefit with meaningfully greater real-world value.\n\n\n* Restaurant partners gain exposure to a larger, more engaged audience of\nmembers, creating additional opportunities to drive visits and incremental\nfoot traffic.\n“Restaurant.com has long helped diners discover restaurants and save on\ngreat meals,” said Thomas Butt, CTO at Giftify. “The membership model\nmakes that value continuous. Members can choose the plan that works for them\nand enjoy ongoing opportunities to dine, save, and discover participating\nrestaurants.”\n\nRestaurant.com Membership will be available beginning October 27, 2026.\n\nFor more information, visit www.restaurant.com.\n\nAbout Giftify, Inc.\n\nGiftify, Inc. (NASDAQ: GIFT) is a pioneer in the incentive and rewards\nindustry with a focus on retail, dining & entertainment experiences, as the\nowner and operator of leading digital platforms, CardCash.com, Restaurant.com,\nand Takeout7.com. CardCash.com is a leading secondary gift card exchange\nplatform, allowing consumers and retailers to realize value by buying and\nselling gift cards at various scales from over 1,100 retailers. Restaurant.com\nis the nation’s largest restaurant-focused digital deals brand, connecting\ndigital consumers, businesses and communities by offering thousands of dining,\nretail and entertainment deal options nationwide at over 184,000 restaurants\nand retailers. Takeout7 is a restaurant technology company offering\ncomprehensive online ordering solutions and AI-powered digital marketing\nservices.\n\nFor more information, visit: www.giftifyinc.com , www.cardcash.com ,\nwww.restaurant.com , and www.takeout7.com.\n\nForward-Looking Statements\n\nPress releases may include forward-looking statements. In particular, the\nwords “believe,” “may,” “could,” “should,” “expect,”\n“anticipate,” “estimate,” “project,” “propose,” “plan,”\n“intend,” and similar conditional words and expressions are intended to\nidentify forward-looking statements. Any statements made in this news release\nabout an action, event or development are forward-looking statements. Such\nstatements are based upon assumptions that in the future may prove not to have\nbeen accurate and are subject to significant risks and uncertainties. Such\nstatements are subject to a number of assumptions, risks and uncertainties,\nmany of which are beyond the control of the company. Accordingly, you should\nnot place undue reliance on these forward-looking statements. Although the\ncompany believes that the expectations reflected in the forward-looking\nstatements are reasonable, it can give no assurance that its forward-looking\nstatements will prove to be correct. The forward-looking statements in this\npress release are made as of the date hereof. The company takes no obligation\nto update or correct its own forward-looking statements, except as required by\nlaw or those prepared by third parties that are not paid by the company.\nStatements in this press release that are not historical fact may be deemed\nforward-looking statements within the meaning of Section 27A of the Securities\nAct of 1933, as amended, and Section 21E of the Securities Exchange Act of\n1934, as amended. Although Giftify, Inc. believes the expectations reflected\nin any forward-looking statements are based on reasonable assumptions,\nGiftify, Inc. is unable to give any assurance that its expectations will be\nattained. Factors that could cause actual results to differ materially from\nexpectations include the company’s ability to identify a suitable business\nmodel for the corporation.\n\nInvestor Contact:\nIR@giftifyinc.com\n\n(https://www.globenewswire.com/NewsRoom/AttachmentNg/18ee597c-905a-4d5e-b604-6ce46f799333)\n\n\n\nGlobeNewswire, Inc. 2026","article_body_html":"","raw_payload":{"data":{"id":"nGNXbljCgR-20261013","title":"Giftify Announces Conversion of Restaurant.com to Membership-Based Model, Expanding Recurring Revenue Opportunity","author":"Globe Newswire","ticker":"GIFT","created":"2026-10-13T12:35:00.162Z","tickers":["GIFT"],"exchange":"NASDAQ","article_body":"Nation’s largest restaurant-focused digital deals brand transitions from\nindividual deal purchases to monthly and annual memberships beginning October\n27, 2026\n\nMembership model is designed to create more value for diners, businesses, and\nrestaurant partners\n\nSCHAUMBURG, IL, Oct. 13, 2026 (GLOBE NEWSWIRE) -- Giftify Inc. (NASDAQ: GIFT)\n(the “Company”), the owner and operator of CardCash.com and\nRestaurant.com, and a leader in the incentives and rewards industry, today\nannounced that Restaurant.com, the nation’s largest restaurant-focused\ndigital deals brand, is transitioning to a membership-based model beginning\nOctober 27, 2026. The new Restaurant.com Membership will offer consumers the\nchoice of subscribing month-to-month or purchasing an annual membership,\nproviding ongoing access to available restaurant deals rather than requiring\ndiners to purchase offers individually.\n\nThe new model is designed to create greater value across Restaurant.com’s\nmarketplace. Members can use their subscription to access dining savings\nrepeatedly, helping them realize substantially more value than under a\none-deal-at-a-time model.\n\nFor Giftify, the transition represents an important evolution in\nRestaurant.com’s revenue model, moving from individual transactions to an\nongoing membership relationship. Membership subscriptions create the\nopportunity for the Company to:\n* build a larger base of recurring revenue;\n* improve revenue visibility;\n* increase the lifetime value of customer relationships; and\n* position the model for attractive margins as the member base grows, given\nthe digital nature of the membership offering.\nThe membership model is also designed to change how Restaurant.com grows. Each\nnew member adds to a continuing base rather than a single sale. A larger, more\nengaged member base makes the marketplace more valuable to restaurant\npartners, and a stronger partner network makes membership more valuable to\nmembers. This reinforcing relationship among diners, businesses, and\nrestaurants, supported by more predictable revenue, is how Giftify intends\nRestaurant.com to grow.\n\n“Membership is an established model across digital consumer and\nfood-delivery services. Restaurant.com is bringing that model to dining deals,\nand it is the next step in how we build the brand,” said Ketan Thakker, CEO\nat Giftify. “A continuing relationship with members gives us the opportunity\nto serve them better over time and to bring restaurants a more engaged\naudience. We are building Restaurant.com to grow on that foundation.”\n\nRestaurant.com Membership is intended to benefit each of the company’s core\nconstituencies:\n* Diners receive ongoing access to dining savings through a flexible monthly\nor annual subscription.\n\n\n* Businesses purchasing Restaurant.com gift cards for incentives, loyalty\nprograms, employee recognition, and customer promotions can offer recipients a\nbenefit with meaningfully greater real-world value.\n\n\n* Restaurant partners gain exposure to a larger, more engaged audience of\nmembers, creating additional opportunities to drive visits and incremental\nfoot traffic.\n“Restaurant.com has long helped diners discover restaurants and save on\ngreat meals,” said Thomas Butt, CTO at Giftify. “The membership model\nmakes that value continuous. Members can choose the plan that works for them\nand enjoy ongoing opportunities to dine, save, and discover participating\nrestaurants.”\n\nRestaurant.com Membership will be available beginning October 27, 2026.\n\nFor more information, visit www.restaurant.com.\n\nAbout Giftify, Inc.\n\nGiftify, Inc. (NASDAQ: GIFT) is a pioneer in the incentive and rewards\nindustry with a focus on retail, dining & entertainment experiences, as the\nowner and operator of leading digital platforms, CardCash.com, Restaurant.com,\nand Takeout7.com. CardCash.com is a leading secondary gift card exchange\nplatform, allowing consumers and retailers to realize value by buying and\nselling gift cards at various scales from over 1,100 retailers. Restaurant.com\nis the nation’s largest restaurant-focused digital deals brand, connecting\ndigital consumers, businesses and communities by offering thousands of dining,\nretail and entertainment deal options nationwide at over 184,000 restaurants\nand retailers. Takeout7 is a restaurant technology company offering\ncomprehensive online ordering solutions and AI-powered digital marketing\nservices.\n\nFor more information, visit: www.giftifyinc.com , www.cardcash.com ,\nwww.restaurant.com , and www.takeout7.com.\n\nForward-Looking Statements\n\nPress releases may include forward-looking statements. In particular, the\nwords “believe,” “may,” “could,” “should,” “expect,”\n“anticipate,” “estimate,” “project,” “propose,” “plan,”\n“intend,” and similar conditional words and expressions are intended to\nidentify forward-looking statements. Any statements made in this news release\nabout an action, event or development are forward-looking statements. Such\nstatements are based upon assumptions that in the future may prove not to have\nbeen accurate and are subject to significant risks and uncertainties. Such\nstatements are subject to a number of assumptions, risks and uncertainties,\nmany of which are beyond the control of the company. Accordingly, you should\nnot place undue reliance on these forward-looking statements. Although the\ncompany believes that the expectations reflected in the forward-looking\nstatements are reasonable, it can give no assurance that its forward-looking\nstatements will prove to be correct. The forward-looking statements in this\npress release are made as of the date hereof. The company takes no obligation\nto update or correct its own forward-looking statements, except as required by\nlaw or those prepared by third parties that are not paid by the company.\nStatements in this press release that are not historical fact may be deemed\nforward-looking statements within the meaning of Section 27A of the Securities\nAct of 1933, as amended, and Section 21E of the Securities Exchange Act of\n1934, as amended. Although Giftify, Inc. believes the expectations reflected\nin any forward-looking statements are based on reasonable assumptions,\nGiftify, Inc. is unable to give any assurance that its expectations will be\nattained. Factors that could cause actual results to differ materially from\nexpectations include the company’s ability to identify a suitable business\nmodel for the corporation.\n\nInvestor Contact:\nIR@giftifyinc.com\n\n(https://www.globenewswire.com/NewsRoom/AttachmentNg/18ee597c-905a-4d5e-b604-6ce46f799333)\n\n\n\nGlobeNewswire, Inc. 2026"},"type":"article","timestamp":"2026-10-13T12:35:00.276281851Z","server_sent_at_ms":1791894900276},"received_at":"2026-10-13T12:35:00.381Z","source_url":null},"analysis":{"id":"155887","press_release_id":"167595","analysis_json":{"industry":{"label":"Hotels, Restaurants & Leisure","sector":"Consumer Discretionary"},"redFlags":["no financial figures, pricing, or adoption targets disclosed for the new membership model","execution risk of migrating an established transactional brand to subscriptions"],"eventType":"operations_update","narrative":"Giftify announced that Restaurant.com will transition from individual deal purchases to a membership-based model beginning October 27, 2026, offering monthly or annual subscriptions.\n\nManagement frames the shift as building recurring revenue, improving revenue visibility, and raising customer lifetime value, with margin upside as the member base grows.\n\nNo pricing, financial targets, or current membership figures were disclosed, so the earnings impact remains speculative until adoption data emerges.","sentiment":"bullish","agentHooks":{"shouldPost":false,"suggestedAngle":"Giftify pivots Restaurant.com to subscriptions -- watch for membership adoption metrics at next earnings."},"keyFigures":{"customDimensions":{"membership_launch_date":"October 27, 2026","cardcash_retailer_network":"over 1,100 retailers","restaurant_retailer_network":"over 184,000 restaurants and retailers"}},"quotedText":"Membership is an established model across digital consumer and food-delivery services. Restaurant.com is bringing that model to dining deals, and it is the next step in how we build the brand","namedEntities":{"people":[{"name":"Ketan Thakker","role":"CEO"},{"name":"Thomas Butt","role":"CTO"}],"products":["Restaurant.com Membership","CardCash.com","Takeout7"],"companies":[{"name":"Giftify, Inc.","ticker":"GIFT","relationship":"filer"},{"name":"Restaurant.com","relationship":"owned subsidiary/brand"},{"name":"CardCash.com","relationship":"owned platform"},{"name":"Takeout7","relationship":"owned platform"}],"dollarAmounts":[]},"materialImpact":{"score":2,"reasoning":"A strategic shift of a major owned asset (Restaurant.com) to a recurring-revenue membership model could improve revenue visibility and margins, but no financial figures, pricing, or adoption data are disclosed and execution risk remains. This is a business-model announcement, not a market-moving event."},"tickerRelevance":{"others":[],"primary":"GIFT"},"globalImportance":22,"audienceRelevance":18,"eventTypeSecondary":[],"importanceComponents":{"tickerTier":"small-cap","eventGravity":"business-model-change-without-financials","issuerAuthored":true}},"event_type":"operations_update","event_type_secondary":null,"sentiment":"bullish","material_impact_score":2,"narrative":"Giftify announced that Restaurant.com will transition from individual deal purchases to a membership-based model beginning October 27, 2026, offering monthly or annual subscriptions.\n\nManagement frames the shift as building recurring revenue, improving revenue visibility, and raising customer lifetime value, with margin upside as the member base grows.\n\nNo pricing, financial targets, or current membership figures were disclosed, so the earnings impact remains speculative until adoption data emerges.","key_figures":{"customDimensions":{"membership_launch_date":"October 27, 2026","cardcash_retailer_network":"over 1,100 retailers","restaurant_retailer_network":"over 184,000 restaurants and retailers"}},"named_entities":{"people":[{"name":"Ketan Thakker","role":"CEO"},{"name":"Thomas Butt","role":"CTO"}],"products":["Restaurant.com Membership","CardCash.com","Takeout7"],"companies":[{"name":"Giftify, Inc.","ticker":"GIFT","relationship":"filer"},{"name":"Restaurant.com","relationship":"owned subsidiary/brand"},{"name":"CardCash.com","relationship":"owned platform"},{"name":"Takeout7","relationship":"owned platform"}],"dollarAmounts":[]},"model_name":"glm-5.3-flashx","prompt_hash":"sha256:5c812bd9e28b810d","schema_hash":"sha256:05005c02d9cffac9","created_at":"2026-10-13T12:35:06.006Z","global_importance":22,"audience_relevance":18,"importance_components":{"tickerTier":"small-cap","eventGravity":"business-model-change-without-financials","issuerAuthored":true}},"durationMs":5602,"modelName":"glm-5.3-flashx"}}