{"success":true,"data":{"pressRelease":{"id":"170197","rtpr_id":"nBw6JdyvNa-20261015","ticker":"KTB","exchange":"NYSE","all_tickers":["KTB"],"title":"Lee 101® and Indian Motorcycle Unite to Celebrate the Spirit of the Original Rider","author":"Business Wire","published_at":"2026-10-15T12:00:01.220Z","article_body":"Lee 101® and Indian Motorcycle Unite to Celebrate the Spirit of the Original\nRider\n\nThe selvedge denim capsule reimagines Lee’s most iconic styles and aligns\nwith the 125th anniversary of America's First Motorcycle Company\n\nLee®\n(https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.lee.com%2F&esheet=54622294&newsitemid=20261015277113&lan=en-US&anchor=Lee%C2%AE&index=1&md5=cef9042a80f239e296a767a55ae0c604)\n, the iconic American denim brand, today announced the launch of the Lee 101®\nx Indian Motorcycle capsule\n(https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.lee.com%2Fshop%2Ffeatured-collaborations-lee-x-indian-motorcycle&esheet=54622294&newsitemid=20261015277113&lan=en-US&anchor=Lee+101%C2%AE+x+Indian+Motorcycle+capsule&index=2&md5=0178ce7b08ce79ead4df4be476ccbca5)\ncollection, bringing together two enduring symbols of American craftsmanship.\n\nThis press release features multimedia. View the full release here:\nhttps://www.businesswire.com/news/home/20261015277113/en/\n(https://www.businesswire.com/news/home/20261015277113/en/)\n\nLee 101® and Indian Motorcycle unite for a limited-edition capsule\ncelebrating the spirit of the Original Rider. Featuring archival Lee\nsilhouettes crafted from premium Italian selvedge denim, the collection\nreimagines heritage styles with custom hardware, intricate embroidery and\niconic Indian Motorcycle details in honor of the brand’s 125th anniversary.\nCredit: Lee\n\nThe curated menswear collection showcases Lee’s archival silhouettes, the\npieces worn nearly a century ago and that continue to inspire denim fans\ntoday. Styles like the Lee 101Z jean and Lee Rider (tm) jacket are\nmeticulously constructed from premium Italian selvedge denim, custom hardware\nand finished with intricate embroidery highlighting Indian Motorcycle’\n(https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.indianmotorcycle.com%2Fen-us%2F&esheet=54622294&newsitemid=20261015277113&lan=en-US&anchor=Indian+Motorcycle%27&index=3&md5=2df3b239a4a527e847b9ad3de0e8d930)\ns iconic headdress badge.\n\n\"Lee 101 represents the pinnacle of Lee’s heritage denim, and like Indian\nMotorcycle, is designed with top quality and craftsmanship. The capsule was\ninspired by the significance of the Original Rider. It’s a dual meaning: the\nperson who rides Indian Motorcycles now and then, and the iconic Lee Rider\njacket and jean. This capsule is designed for the trailblazer inside all of\nus,\" said Sedgwick Cole Jr, senior director of global design, Lee.\n\nSince 1901, Indian Motorcycle has inspired generations of riders through its\npioneering spirit and commitment to innovation. Together, the two brands\ncelebrate a shared legacy built on craftsmanship, authenticity, and those bold\nenough to forge their own path.\n\n“As two iconic American brands, this collaboration represents our shared\nroots in craftsmanship, individuality and the spirit of adventure,” said\nMike Kennedy, CEO of Indian Motorcycle. “We’re excited to bring this\npartnership to life as Indian Motorcycle continues its 125th anniversary\ncelebration, a milestone that gives us the opportunity to honor our past while\nlooking ahead to what’s next. Together, we’ve created something that feels\nauthentically American and true to the enduring spirit of both brands.”\n\nKey pieces include the Lee x Indian Motorcycle Rider™ Jacket and 101Z\nRider™ Jean, both crafted from premium Italian selvedge denim from Candiani\nMills and offered in raw and black washes. The collection also features a\nheritage-inspired herringbone Union-Alls® jumpsuit, a chambray 101 workshirt,\nand heavyweight graphic tees, each incorporating co-branded details, archival\ninfluences, and Indian Motorcycle's iconic headdress logo.\n\nThe Lee x Indian Motorcycle collection is available beginning October 15,\n2026, at Lee.com in the US and Europe and owned retailers in Europe, as well\nas in the retail shop of Bike Shed Moto Co. in Los Angeles. Friends of the\nbrands will celebrate the launch with a private event at Bike Shed Moto Co.\nthat evening. To learn more visit: www.lee.com/shop/lee-x-indian-motorcycle\n(https://cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww.lee.com%2Fshop%2Flee-x-indian-motorcycle&esheet=54622294&newsitemid=20261015277113&lan=en-US&anchor=www.lee.com%2Fshop%2Flee-x-indian-motorcycle&index=5&md5=14944eea8f42db0c494ec6dc304587e7)\n. Follow the collaboration on Instagram at @leejeans\n(https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.instagram.com%2Fleejeans%2F&esheet=54622294&newsitemid=20261015277113&lan=en-US&anchor=%40leejeans&index=6&md5=e570f393b148c6b8191a438b3165f958)\n.\n\nFor more information, please contact: Lee PR: lee@scenariopr.com\n(mailto:lee@scenariopr.com)\n\nAbout Lee®\n\nLee®, a Kontoor Brands (NYSE: KTB) brand, is an iconic American brand\nthat’s been designing to a higher standard for 135 years. From its\nfoundation of iconic denim and workwear, Lee has built a global following with\nproducts sold in more than 100 countries and 900+ branded retail locations.\nThe brand’s attention to trend-right and timeless styles and balance between\ndenim and casual apparel appeals to male and female customers. Meanwhile,\nLee’s integration in pop culture with global collaborations, expanded\nlifestyle offerings and ‘Built Like Lee’ platform is attracting a new\ngeneration of fans worldwide. For more information, visit www.lee.com\n(https://cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww.lee.com&esheet=54454990&newsitemid=20261015277113&lan=en-US&anchor=www.lee.com&index=4&md5=e7df39eb7b4be8aa767733b0d56ed3a2)\n.\n\nAbout Indian Motorcycle\n\nIndian Motorcycle is America’s First Motorcycle Company. Founded in 1901,\nIndian Motorcycle has won the hearts of motorcyclists around the world and\nearned distinction as one of America’s most legendary and iconic brands\nthrough unrivaled racing dominance, engineering prowess and countless\ninnovations and industry firsts. Today that heritage and passion is reignited\nunder new brand stewardship. To learn more, please visit\nwww.indianmotorcycle.com\n(https://cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww.indianmotorcycle.com%2F&esheet=54622294&newsitemid=20261015277113&lan=en-US&anchor=www.indianmotorcycle.com&index=7&md5=4ef60c796d21353d1e84111df787754b)\n.\n\n\n\nView source version on businesswire.com:\nhttps://www.businesswire.com/news/home/20261015277113/en/\n(https://www.businesswire.com/news/home/20261015277113/en/)\n\nLee PR:\nlee@scenariopr.com (mailto:lee@scenariopr.com)\n\n\nCopyright Business Wire 2026","article_body_html":"","raw_payload":{"data":{"id":"nBw6JdyvNa-20261015","title":"Lee 101® and Indian Motorcycle Unite to Celebrate the Spirit of the Original Rider","author":"Business Wire","ticker":"KTB","created":"2026-10-15T12:00:01.220Z","tickers":["KTB"],"exchange":"NYSE","article_body":"Lee 101® and Indian Motorcycle Unite to Celebrate the Spirit of the Original\nRider\n\nThe selvedge denim capsule reimagines Lee’s most iconic styles and aligns\nwith the 125th anniversary of America's First Motorcycle Company\n\nLee®\n(https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.lee.com%2F&esheet=54622294&newsitemid=20261015277113&lan=en-US&anchor=Lee%C2%AE&index=1&md5=cef9042a80f239e296a767a55ae0c604)\n, the iconic American denim brand, today announced the launch of the Lee 101®\nx Indian Motorcycle capsule\n(https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.lee.com%2Fshop%2Ffeatured-collaborations-lee-x-indian-motorcycle&esheet=54622294&newsitemid=20261015277113&lan=en-US&anchor=Lee+101%C2%AE+x+Indian+Motorcycle+capsule&index=2&md5=0178ce7b08ce79ead4df4be476ccbca5)\ncollection, bringing together two enduring symbols of American craftsmanship.\n\nThis press release features multimedia. View the full release here:\nhttps://www.businesswire.com/news/home/20261015277113/en/\n(https://www.businesswire.com/news/home/20261015277113/en/)\n\nLee 101® and Indian Motorcycle unite for a limited-edition capsule\ncelebrating the spirit of the Original Rider. Featuring archival Lee\nsilhouettes crafted from premium Italian selvedge denim, the collection\nreimagines heritage styles with custom hardware, intricate embroidery and\niconic Indian Motorcycle details in honor of the brand’s 125th anniversary.\nCredit: Lee\n\nThe curated menswear collection showcases Lee’s archival silhouettes, the\npieces worn nearly a century ago and that continue to inspire denim fans\ntoday. Styles like the Lee 101Z jean and Lee Rider (tm) jacket are\nmeticulously constructed from premium Italian selvedge denim, custom hardware\nand finished with intricate embroidery highlighting Indian Motorcycle’\n(https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.indianmotorcycle.com%2Fen-us%2F&esheet=54622294&newsitemid=20261015277113&lan=en-US&anchor=Indian+Motorcycle%27&index=3&md5=2df3b239a4a527e847b9ad3de0e8d930)\ns iconic headdress badge.\n\n\"Lee 101 represents the pinnacle of Lee’s heritage denim, and like Indian\nMotorcycle, is designed with top quality and craftsmanship. The capsule was\ninspired by the significance of the Original Rider. It’s a dual meaning: the\nperson who rides Indian Motorcycles now and then, and the iconic Lee Rider\njacket and jean. This capsule is designed for the trailblazer inside all of\nus,\" said Sedgwick Cole Jr, senior director of global design, Lee.\n\nSince 1901, Indian Motorcycle has inspired generations of riders through its\npioneering spirit and commitment to innovation. Together, the two brands\ncelebrate a shared legacy built on craftsmanship, authenticity, and those bold\nenough to forge their own path.\n\n“As two iconic American brands, this collaboration represents our shared\nroots in craftsmanship, individuality and the spirit of adventure,” said\nMike Kennedy, CEO of Indian Motorcycle. “We’re excited to bring this\npartnership to life as Indian Motorcycle continues its 125th anniversary\ncelebration, a milestone that gives us the opportunity to honor our past while\nlooking ahead to what’s next. Together, we’ve created something that feels\nauthentically American and true to the enduring spirit of both brands.”\n\nKey pieces include the Lee x Indian Motorcycle Rider™ Jacket and 101Z\nRider™ Jean, both crafted from premium Italian selvedge denim from Candiani\nMills and offered in raw and black washes. The collection also features a\nheritage-inspired herringbone Union-Alls® jumpsuit, a chambray 101 workshirt,\nand heavyweight graphic tees, each incorporating co-branded details, archival\ninfluences, and Indian Motorcycle's iconic headdress logo.\n\nThe Lee x Indian Motorcycle collection is available beginning October 15,\n2026, at Lee.com in the US and Europe and owned retailers in Europe, as well\nas in the retail shop of Bike Shed Moto Co. in Los Angeles. Friends of the\nbrands will celebrate the launch with a private event at Bike Shed Moto Co.\nthat evening. To learn more visit: www.lee.com/shop/lee-x-indian-motorcycle\n(https://cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww.lee.com%2Fshop%2Flee-x-indian-motorcycle&esheet=54622294&newsitemid=20261015277113&lan=en-US&anchor=www.lee.com%2Fshop%2Flee-x-indian-motorcycle&index=5&md5=14944eea8f42db0c494ec6dc304587e7)\n. Follow the collaboration on Instagram at @leejeans\n(https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.instagram.com%2Fleejeans%2F&esheet=54622294&newsitemid=20261015277113&lan=en-US&anchor=%40leejeans&index=6&md5=e570f393b148c6b8191a438b3165f958)\n.\n\nFor more information, please contact: Lee PR: lee@scenariopr.com\n(mailto:lee@scenariopr.com)\n\nAbout Lee®\n\nLee®, a Kontoor Brands (NYSE: KTB) brand, is an iconic American brand\nthat’s been designing to a higher standard for 135 years. From its\nfoundation of iconic denim and workwear, Lee has built a global following with\nproducts sold in more than 100 countries and 900+ branded retail locations.\nThe brand’s attention to trend-right and timeless styles and balance between\ndenim and casual apparel appeals to male and female customers. Meanwhile,\nLee’s integration in pop culture with global collaborations, expanded\nlifestyle offerings and ‘Built Like Lee’ platform is attracting a new\ngeneration of fans worldwide. For more information, visit www.lee.com\n(https://cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww.lee.com&esheet=54454990&newsitemid=20261015277113&lan=en-US&anchor=www.lee.com&index=4&md5=e7df39eb7b4be8aa767733b0d56ed3a2)\n.\n\nAbout Indian Motorcycle\n\nIndian Motorcycle is America’s First Motorcycle Company. Founded in 1901,\nIndian Motorcycle has won the hearts of motorcyclists around the world and\nearned distinction as one of America’s most legendary and iconic brands\nthrough unrivaled racing dominance, engineering prowess and countless\ninnovations and industry firsts. Today that heritage and passion is reignited\nunder new brand stewardship. To learn more, please visit\nwww.indianmotorcycle.com\n(https://cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww.indianmotorcycle.com%2F&esheet=54622294&newsitemid=20261015277113&lan=en-US&anchor=www.indianmotorcycle.com&index=7&md5=4ef60c796d21353d1e84111df787754b)\n.\n\n\n\nView source version on businesswire.com:\nhttps://www.businesswire.com/news/home/20261015277113/en/\n(https://www.businesswire.com/news/home/20261015277113/en/)\n\nLee PR:\nlee@scenariopr.com (mailto:lee@scenariopr.com)\n\n\nCopyright Business Wire 2026"},"type":"article","timestamp":"2026-10-15T12:00:01.424631989Z","server_sent_at_ms":1792065601424},"received_at":"2026-10-15T12:00:01.478Z","source_url":"https://www.businesswire.com/news/home/20261015277113/en/"},"analysis":{"id":"158399","press_release_id":"170197","analysis_json":{"industry":{"label":"Textiles, Apparel & Luxury Goods","sector":"Consumer Discretionary"},"redFlags":[],"eventType":"product_launch","narrative":"Kontoor Brands' Lee unit launched the Lee 101 x Indian Motorcycle limited-edition capsule collection on October 15, 2026, marking Indian Motorcycle's 125th anniversary.\n\nThe menswear line features archival Lee silhouettes such as the Rider Jacket and 101Z Jean in premium Italian selvedge denim from Candiani Mills, sold at Lee.com in the US and Europe and at Bike Shed Moto Co. in Los Angeles.\n\nThe release is brand-marketing news with no financial figures disclosed; it modestly supports Lee's heritage positioning and pop-culture collaborations but is unlikely to move KTB results.","sentiment":"neutral","agentHooks":{"shouldPost":false,"suggestedAngle":"Heritage-brand marketing capsule for Lee -- low-signal, no financial impact."},"keyFigures":{},"quotedText":"As two iconic American brands, this collaboration represents our shared roots in craftsmanship, individuality and the spirit of adventure","namedEntities":{"people":[{"name":"Sedgwick Cole Jr","role":"senior director of global design, Lee"},{"name":"Mike Kennedy","role":"CEO of Indian Motorcycle"}],"products":["Lee 101 x Indian Motorcycle capsule","Lee x Indian Motorcycle Rider Jacket","101Z Rider Jean","Union-Alls jumpsuit","101 workshirt"],"companies":[{"name":"Kontoor Brands","ticker":"KTB","relationship":"parent of Lee brand (filer)"},{"name":"Lee","relationship":"brand of filer"},{"name":"Indian Motorcycle","relationship":"collaboration partner"},{"name":"Candiani Mills","relationship":"denim supplier"},{"name":"Bike Shed Moto Co.","relationship":"retail location"}],"dollarAmounts":[]},"materialImpact":{"score":1,"reasoning":"A limited-edition marketing capsule collection (Lee 101 x Indian Motorcycle) with no disclosed financial figures. Brand-marketing news with immaterial near-term revenue effect for Kontoor Brands."},"tickerRelevance":{"others":[],"primary":"KTB"},"globalImportance":10,"audienceRelevance":15,"eventTypeSecondary":["partnership"],"importanceComponents":{"tickerTier":"mid-cap consumer brand","eventGravity":"marketing capsule launch","financialMateriality":"none disclosed"}},"event_type":"product_launch","event_type_secondary":["partnership"],"sentiment":"neutral","material_impact_score":1,"narrative":"Kontoor Brands' Lee unit launched the Lee 101 x Indian Motorcycle limited-edition capsule collection on October 15, 2026, marking Indian Motorcycle's 125th anniversary.\n\nThe menswear line features archival Lee silhouettes such as the Rider Jacket and 101Z Jean in premium Italian selvedge denim from Candiani Mills, sold at Lee.com in the US and Europe and at Bike Shed Moto Co. in Los Angeles.\n\nThe release is brand-marketing news with no financial figures disclosed; it modestly supports Lee's heritage positioning and pop-culture collaborations but is unlikely to move KTB results.","key_figures":{},"named_entities":{"people":[{"name":"Sedgwick Cole Jr","role":"senior director of global design, Lee"},{"name":"Mike Kennedy","role":"CEO of Indian Motorcycle"}],"products":["Lee 101 x Indian Motorcycle capsule","Lee x Indian Motorcycle Rider Jacket","101Z Rider Jean","Union-Alls jumpsuit","101 workshirt"],"companies":[{"name":"Kontoor Brands","ticker":"KTB","relationship":"parent of Lee brand (filer)"},{"name":"Lee","relationship":"brand of filer"},{"name":"Indian Motorcycle","relationship":"collaboration partner"},{"name":"Candiani Mills","relationship":"denim supplier"},{"name":"Bike Shed Moto Co.","relationship":"retail location"}],"dollarAmounts":[]},"model_name":"glm-5.3-flashx","prompt_hash":"sha256:5c812bd9e28b810d","schema_hash":"sha256:05005c02d9cffac9","created_at":"2026-10-15T12:00:17.197Z","global_importance":10,"audience_relevance":15,"importance_components":{"tickerTier":"mid-cap consumer brand","eventGravity":"marketing capsule launch","financialMateriality":"none disclosed"}},"durationMs":5615,"modelName":"glm-5.3-flashx"}}