{"success":true,"data":{"pressRelease":{"id":"171780","rtpr_id":"nPreTRYWsa-20261016","ticker":"STAU","exchange":"NSE India","all_tickers":["STAU"],"title":"Star Health Brings 'Bishram Grih' and Face Scan Health Assessments to Durga Puja Pandals in Kolkata and Durgapur","author":"PR Newswire","published_at":"2026-10-16T17:54:16.783Z","article_body":"Star Health Brings 'Bishram Grih' and Face Scan Health Assessments to Durga\nPuja Pandals in Kolkata and Durgapur\nPR Newswire\n\nKOLKATA, India, Oct. 16, 2026\n\nFirst-of-its-kind initiative by Star Health offers pandal hoppers in Kolkata\nand Durgapur a comfortable space to rest and refresh, along with an instant\nindicative health report covering approximately 17 parameters\n\nKOLKATA, India, Oct. 16, 2026 /PRNewswire/ -- Star Health and Allied\nInsurance Company Limited (NSE: STARHEALTH) (BSE: 543412), one of India's\nleading standalone health insurance companies, today announced the\nintroduction of 'Bishram Grih' at select Durga Puja pandals in Kolkata and\nDurgapur. The first-of-its-kind initiative by Star Health offers pandal\nhoppers a comfortable lounge-style space to \"Rest, Relax & Rejuvenate\" during\ntheir Puja journey. Each Bishram Grih will also feature a technology-led Face\nScan health assessment, enabling visitors to gain quick insights into select\nhealth indicators.\n\n\n\nPandal hopping during Durga Puja can be tiring, particularly for those\nvisiting multiple locations in a day. At each Bishram Grih, visitors can take\na break, sit comfortably and enjoy refreshments such as tea and water before\ncontinuing their Puja journey.\n\nA key feature of the Bishram Grih is Star Health's Face Scan health assessment\nkiosk. Through a simple and contactless facial scan, visitors can receive an\ninstant indicative health report covering approximately 17 health parameters.\nThe assessment provides insights into select vital signs and indicators\nrelated to stress, recovery and heart rate variability, including heart rate,\nrespiratory rate, stress index and HRV metrics, among others.\n\nStar Health will set up two Bishram Grihs in Kolkata and one in Durgapur. The\ninitiative will be active from 16 October to 20 October 2026 at the following\nPuja pandals:\n* Bag bazar Sarbojanin Durgotsav Exhibition, Kolkata\n* 22 Palli Sarodotsab, Northern Park, Kolkata\n* Marconi Dakshina Pally, Durgapur\nOperating hours: 11AM onwards\n\nCommenting on the initiative, Mr. Himanshu Walia, Whole-time Director & CMO,\nStar Health Insurance, said, \"\"Durga Puja is a festival close to every\nBengali's heart, and pandal hopping is an integral part of the celebrations.\nWith thousands of people spending long hours visiting pandals, we wanted to\ncreate a space where they could pause, rest and recharge before continuing\ntheir Puja journey. Bishram Grih brings this thought to life by offering\nvisitors a comfortable lounge-style space with refreshments at select pandals\nin Kolkata and Durgapur.\n\nBy integrating a quick and contactless Face Scan health assessment into the\nexperience, we are also encouraging visitors to become more aware of select\nhealth indicators in a simple and accessible manner. Through Bishram Grih, we\nhope to combine festive convenience with preventive health awareness and make\nwellbeing a meaningful part of the Durga Puja experience.\"\n\nStar Health also encourages pandal hoppers in Kolkata and Durgapur,\nparticularly senior citizens and families with young children, to take\nprecautions during the festivities. These include staying hydrated, taking\nregular breaks between pandal visits, wearing comfortable footwear and seeking\nmedical advice in case of any discomfort.\n\nCommenting on the regional initiative, Mr. Atin Roy, Business Head - West\nBengal, Star Health Insurance, said, \"West Bengal comes alive during Durga\nPuja, with families and visitors spending long hours exploring pandals across\nthe region. Bishram Grih responds to a practical need by offering pandal\nhoppers a comfortable space to pause, refresh and regain energy. Visitors can\nalso access a complimentary, contactless Face Scan health assessment that\nprovides an instant indicative report covering approximately 17 health\nparameters. By setting up these facilities at prominent pandals in Kolkata and\nDurgapur, we aim to make comfort and health awareness a meaningful part of the\nfestive experience.\"\n\nBy bringing together physical comfort and preventive health awareness, Bishram\nGrih seeks to make wellbeing a meaningful part of the Durga Puja experience.\nThrough such technology-led initiatives, Star Health is exploring ways to\ncomplement health insurance protection with solutions that encourage people to\nremain more engaged with their overall wellbeing.\n\nAbout Star Health and Allied Insurance: \n\nStar Health and Allied Insurance Company Limited (NSE: STARHEALTH) (BSE:\n543412), one of India's leading standalone health insurance companies,\ncommenced operations in 2006 as India's first standalone health insurance\ncompany. Star Health provides Health, Personal Accident and Travel Insurance\nto its customers. The Company has grown to emerge as one of the preferred\nhealth insurance companies in India with several pioneering products and\nservices to its credit. With customer-centricity at its core, the Company has\ndeveloped superior and innovative product offerings, service capabilities and\na seamless claims management process. Star Health offers tailor-made products\nto cater to needs such as cancer, diabetes and cardiac illnesses, as well as\nspecific segments such as senior citizens, women and children. Star Health is\nIndia's first health insurance company to settle over 1 crore claims.\n\nStar Health and Allied Insurance Co. Ltd. has a strong multi-channel\ndistribution network of 900+ offices, over 8 lakh agents and robust\nbancassurance and financial institution partners. The Company has 15,000+\nnetwork hospitals and 18,500+ employees.\n\nTalk to Star: helping policyholders plan care with confidence: Star Health\noffers guided support through 7200 222 333 for eligible policyholders seeking\nHome Healthcare or planned hospitalisation assistance. Customers can call the\nnumber and press 1 for Home Healthcare or press 2 for planned\nhospitalisation. The service helps customers understand coverage, network\nhospital options, the cashless process, required documents and care pathways\nbefore admission or home-based treatment. Non-policyholders can access free\n24/7 Virtual OPD consultations through the Star Health Customer app.\n\nFor more information visit www.starhealth.in\n\n \n\n\n\nView original content to download\nmultimedia:https://www.prnewswire.com/in/news-releases/star-health-brings-bishram-grih-and-face-scan-health-assessments-to-durga-puja-pandals-in-kolkata-and-durgapur-302911526.html\n\n\n\nMedia Contact: Akansha Pradhan, Head - PR & Corporate Communication, Star Health and Allied Insurance Company Limited, Mobile: +91 98676 22227, Email: akansha.pradhan@starhealth.in ; Adfactors PR Contact, Kashni Kadakia, Email: kashni.kadakia@adfactorspr.com\n\nPhoto: \nhttps://mmx.prnewswire.com/media/MS2014969/Star-Health-Kolkata-Bishram-Griha-Inaugration.jpg?id=OA3023465\nhttps://mmx.prnewswire.com/media/MS1875504/Star-Health-Insurance-Logo.jpg?id=OA3023464\n\nCopyright (c) 2026 PR Newswire Association,LLC. All Rights Reserved.","article_body_html":"","raw_payload":{"data":{"id":"nPreTRYWsa-20261016","title":"Star Health Brings 'Bishram Grih' and Face Scan Health Assessments to Durga Puja Pandals in Kolkata and Durgapur","author":"PR Newswire","ticker":"STAU","created":"2026-10-16T17:54:16.783Z","tickers":["STAU"],"exchange":"NSE India","article_body":"Star Health Brings 'Bishram Grih' and Face Scan Health Assessments to Durga\nPuja Pandals in Kolkata and Durgapur\nPR Newswire\n\nKOLKATA, India, Oct. 16, 2026\n\nFirst-of-its-kind initiative by Star Health offers pandal hoppers in Kolkata\nand Durgapur a comfortable space to rest and refresh, along with an instant\nindicative health report covering approximately 17 parameters\n\nKOLKATA, India, Oct. 16, 2026 /PRNewswire/ -- Star Health and Allied\nInsurance Company Limited (NSE: STARHEALTH) (BSE: 543412), one of India's\nleading standalone health insurance companies, today announced the\nintroduction of 'Bishram Grih' at select Durga Puja pandals in Kolkata and\nDurgapur. The first-of-its-kind initiative by Star Health offers pandal\nhoppers a comfortable lounge-style space to \"Rest, Relax & Rejuvenate\" during\ntheir Puja journey. Each Bishram Grih will also feature a technology-led Face\nScan health assessment, enabling visitors to gain quick insights into select\nhealth indicators.\n\n\n\nPandal hopping during Durga Puja can be tiring, particularly for those\nvisiting multiple locations in a day. At each Bishram Grih, visitors can take\na break, sit comfortably and enjoy refreshments such as tea and water before\ncontinuing their Puja journey.\n\nA key feature of the Bishram Grih is Star Health's Face Scan health assessment\nkiosk. Through a simple and contactless facial scan, visitors can receive an\ninstant indicative health report covering approximately 17 health parameters.\nThe assessment provides insights into select vital signs and indicators\nrelated to stress, recovery and heart rate variability, including heart rate,\nrespiratory rate, stress index and HRV metrics, among others.\n\nStar Health will set up two Bishram Grihs in Kolkata and one in Durgapur. The\ninitiative will be active from 16 October to 20 October 2026 at the following\nPuja pandals:\n* Bag bazar Sarbojanin Durgotsav Exhibition, Kolkata\n* 22 Palli Sarodotsab, Northern Park, Kolkata\n* Marconi Dakshina Pally, Durgapur\nOperating hours: 11AM onwards\n\nCommenting on the initiative, Mr. Himanshu Walia, Whole-time Director & CMO,\nStar Health Insurance, said, \"\"Durga Puja is a festival close to every\nBengali's heart, and pandal hopping is an integral part of the celebrations.\nWith thousands of people spending long hours visiting pandals, we wanted to\ncreate a space where they could pause, rest and recharge before continuing\ntheir Puja journey. Bishram Grih brings this thought to life by offering\nvisitors a comfortable lounge-style space with refreshments at select pandals\nin Kolkata and Durgapur.\n\nBy integrating a quick and contactless Face Scan health assessment into the\nexperience, we are also encouraging visitors to become more aware of select\nhealth indicators in a simple and accessible manner. Through Bishram Grih, we\nhope to combine festive convenience with preventive health awareness and make\nwellbeing a meaningful part of the Durga Puja experience.\"\n\nStar Health also encourages pandal hoppers in Kolkata and Durgapur,\nparticularly senior citizens and families with young children, to take\nprecautions during the festivities. These include staying hydrated, taking\nregular breaks between pandal visits, wearing comfortable footwear and seeking\nmedical advice in case of any discomfort.\n\nCommenting on the regional initiative, Mr. Atin Roy, Business Head - West\nBengal, Star Health Insurance, said, \"West Bengal comes alive during Durga\nPuja, with families and visitors spending long hours exploring pandals across\nthe region. Bishram Grih responds to a practical need by offering pandal\nhoppers a comfortable space to pause, refresh and regain energy. Visitors can\nalso access a complimentary, contactless Face Scan health assessment that\nprovides an instant indicative report covering approximately 17 health\nparameters. By setting up these facilities at prominent pandals in Kolkata and\nDurgapur, we aim to make comfort and health awareness a meaningful part of the\nfestive experience.\"\n\nBy bringing together physical comfort and preventive health awareness, Bishram\nGrih seeks to make wellbeing a meaningful part of the Durga Puja experience.\nThrough such technology-led initiatives, Star Health is exploring ways to\ncomplement health insurance protection with solutions that encourage people to\nremain more engaged with their overall wellbeing.\n\nAbout Star Health and Allied Insurance: \n\nStar Health and Allied Insurance Company Limited (NSE: STARHEALTH) (BSE:\n543412), one of India's leading standalone health insurance companies,\ncommenced operations in 2006 as India's first standalone health insurance\ncompany. Star Health provides Health, Personal Accident and Travel Insurance\nto its customers. The Company has grown to emerge as one of the preferred\nhealth insurance companies in India with several pioneering products and\nservices to its credit. With customer-centricity at its core, the Company has\ndeveloped superior and innovative product offerings, service capabilities and\na seamless claims management process. Star Health offers tailor-made products\nto cater to needs such as cancer, diabetes and cardiac illnesses, as well as\nspecific segments such as senior citizens, women and children. Star Health is\nIndia's first health insurance company to settle over 1 crore claims.\n\nStar Health and Allied Insurance Co. Ltd. has a strong multi-channel\ndistribution network of 900+ offices, over 8 lakh agents and robust\nbancassurance and financial institution partners. The Company has 15,000+\nnetwork hospitals and 18,500+ employees.\n\nTalk to Star: helping policyholders plan care with confidence: Star Health\noffers guided support through 7200 222 333 for eligible policyholders seeking\nHome Healthcare or planned hospitalisation assistance. Customers can call the\nnumber and press 1 for Home Healthcare or press 2 for planned\nhospitalisation. The service helps customers understand coverage, network\nhospital options, the cashless process, required documents and care pathways\nbefore admission or home-based treatment. Non-policyholders can access free\n24/7 Virtual OPD consultations through the Star Health Customer app.\n\nFor more information visit www.starhealth.in\n\n \n\n\n\nView original content to download\nmultimedia:https://www.prnewswire.com/in/news-releases/star-health-brings-bishram-grih-and-face-scan-health-assessments-to-durga-puja-pandals-in-kolkata-and-durgapur-302911526.html\n\n\n\nMedia Contact: Akansha Pradhan, Head - PR & Corporate Communication, Star Health and Allied Insurance Company Limited, Mobile: +91 98676 22227, Email: akansha.pradhan@starhealth.in ; Adfactors PR Contact, Kashni Kadakia, Email: kashni.kadakia@adfactorspr.com\n\nPhoto: \nhttps://mmx.prnewswire.com/media/MS2014969/Star-Health-Kolkata-Bishram-Griha-Inaugration.jpg?id=OA3023465\nhttps://mmx.prnewswire.com/media/MS1875504/Star-Health-Insurance-Logo.jpg?id=OA3023464\n\nCopyright (c) 2026 PR Newswire Association,LLC. All Rights Reserved."},"type":"article","timestamp":"2026-10-16T17:54:16.833857741Z","server_sent_at_ms":1792173256833},"received_at":"2026-10-16T17:54:16.884Z","source_url":"https://www.prnewswire.com/in/news-releases/star-health-brings-bishram-grih-and-face-scan-health-assessments-to-durga-puja-pandals-in-kolkata-and-durgapur-302911526.html"},"analysis":{"id":"159934","press_release_id":"171780","analysis_json":{"industry":{"label":"Insurance","sector":"Financials"},"redFlags":[],"eventType":"product_launch","narrative":"Star Health launched 'Bishram Grih' rest lounges with Face Scan health-assessment kiosks at three Durga Puja pandals in Kolkata and Durgapur, running 16-20 October 2026.\n\nThe contactless Face Scan provides an instant indicative report covering approximately 17 health parameters including heart rate, stress index and HRV metrics.\n\nThe initiative is a regional brand-engagement and preventive-health-awareness campaign with no disclosed financial impact; note the input ticker STAU does not match the NSE-listed issuer (STARHEALTH).","sentiment":"neutral","agentHooks":{"shouldPost":false,"suggestedAngle":"Local festive marketing activation -- suppress; no financial relevance."},"keyFigures":{"customDimensions":{"locations":3,"event_dates":"16-20 October 2026","face_scan_parameters":"approximately 17 health parameters"}},"namedEntities":{"people":[{"name":"Himanshu Walia","role":"Whole-time Director & CMO, Star Health Insurance"},{"name":"Atin Roy","role":"Business Head - West Bengal, Star Health Insurance"},{"name":"Akansha Pradhan","role":"Head - PR & Corporate Communication, Star Health"}],"products":["Bishram Grih","Face Scan health assessment"],"companies":[{"name":"Star Health and Allied Insurance Company Limited","ticker":"STARHEALTH","relationship":"filer (Indian-listed insurer)"},{"name":"Adfactors PR","relationship":"PR agency"}],"dollarAmounts":[]},"materialImpact":{"score":1,"reasoning":"A local festive marketing activation (rest lounges with face-scan kiosks at three Durga Puja pandals) with no financial figures, no new products or guidance. Brand-visibility initiative only."},"tickerRelevance":{"others":[{"ticker":"STARHEALTH","relevance":"mentioned"},{"ticker":"543412","relevance":"mentioned"}],"primary":"STAU"},"globalImportance":8,"audienceRelevance":10,"eventTypeSecondary":[],"importanceComponents":{"tickerTier":"foreign-listed-insurer","eventGravity":"local-marketing-activation","financialMateriality":"none"}},"event_type":"product_launch","event_type_secondary":null,"sentiment":"neutral","material_impact_score":1,"narrative":"Star Health launched 'Bishram Grih' rest lounges with Face Scan health-assessment kiosks at three Durga Puja pandals in Kolkata and Durgapur, running 16-20 October 2026.\n\nThe contactless Face Scan provides an instant indicative report covering approximately 17 health parameters including heart rate, stress index and HRV metrics.\n\nThe initiative is a regional brand-engagement and preventive-health-awareness campaign with no disclosed financial impact; note the input ticker STAU does not match the NSE-listed issuer (STARHEALTH).","key_figures":{"customDimensions":{"locations":3,"event_dates":"16-20 October 2026","face_scan_parameters":"approximately 17 health parameters"}},"named_entities":{"people":[{"name":"Himanshu Walia","role":"Whole-time Director & CMO, Star Health Insurance"},{"name":"Atin Roy","role":"Business Head - West Bengal, Star Health Insurance"},{"name":"Akansha Pradhan","role":"Head - PR & Corporate Communication, Star Health"}],"products":["Bishram Grih","Face Scan health assessment"],"companies":[{"name":"Star Health and Allied Insurance Company Limited","ticker":"STARHEALTH","relationship":"filer (Indian-listed insurer)"},{"name":"Adfactors PR","relationship":"PR agency"}],"dollarAmounts":[]},"model_name":"glm-5.3-flashx","prompt_hash":"sha256:5c812bd9e28b810d","schema_hash":"sha256:05005c02d9cffac9","created_at":"2026-10-16T17:54:20.959Z","global_importance":8,"audience_relevance":10,"importance_components":{"tickerTier":"foreign-listed-insurer","eventGravity":"local-marketing-activation","financialMateriality":"none"}},"durationMs":4065,"modelName":"glm-5.3-flashx"}}