{"success":true,"data":{"pressRelease":{"id":"175429","rtpr_id":"nBw9xCrZHa-20261021","ticker":"CVNA","exchange":"NYSE","all_tickers":["CVNA"],"title":"Carvana and Phoenix Rising FC Extend Partnership Entering 10th Season Together","author":"Business Wire","published_at":"2026-10-21T12:00:01.450Z","article_body":"Carvana and Phoenix Rising FC Extend Partnership Entering 10th Season Together\n\nMulti-year renewal reinforces Carvana's continued investment in the growth of\nprofessional and youth soccer throughout Arizona\n\nCarvana (NYSE: CVNA), the industry pioneer for buying and selling cars online,\ntoday announced a multi-year renewal of its partnership with Phoenix Rising\nFC, extending its role as the club's front-of-kit sponsor. Entering their 10th\nseason together, the renewal continues one of the club's longest-standing\npartnerships and reinforces both organizations' commitment to growing soccer\nthroughout Arizona.\n\nThis press release features multimedia. View the full release here:\nhttps://www.businesswire.com/news/home/20261021338700/en/\n(https://www.businesswire.com/news/home/20261021338700/en/)\n\nCarvana and Phoenix Rising FC extend partnership entering 10th season\ntogether.\n\n“Phoenix Rising has been one of our most meaningful hometown partnerships,\nand we're proud to continue supporting the team as their front-of-kit\nsponsor,” said Ryan Keeton, Carvana Co-Founder and Chief Brand Officer.\n“As an Arizona-based company, we know firsthand what this club means to the\nValley, and we're excited to keep building on the momentum we've created\ntogether since 2018.”\n\nBeyond the professional team, Carvana's commitment extends to Phoenix Rising\nFC Youth, supporting the development of young players at both the recreational\nand competitive levels. As the Official Auto Retail Partner of Phoenix Rising\nFC Youth, Carvana continues to invest in the growth of soccer throughout\nArizona, helping create opportunities for the next generation of players. As\npart of that commitment, the Carvana Corner VIP Suite at Phoenix Rising\nStadium will be renovated and expanded to host Carvana Champions of the Match,\na program celebrating outstanding members of the Phoenix youth soccer\ncommunity who are making a positive impact on the game and their communities.\n\nSince the partnership began in 2018, Carvana has supported Phoenix Rising\nthrough some of the most significant moments in club history, including its\nfirst USL Championship in 2023. The relationship has continued to evolve\nbeyond the professional team, creating meaningful experiences for fans and the\nbroader community, including the recent Special Olympics Field Day, which\nbrought athletes together with Phoenix Rising players and coaches for an\ninclusive soccer experience.\n\n“Carvana has been part of Phoenix Rising's journey for nearly a decade, and\ntheir commitment to our club has gone well beyond what you typically see in a\ncorporate partnership,” said Bobby Dulle, Phoenix Rising FC President.\n“Their continued investment in both our professional team and youth\norganization speaks to their belief in the future of soccer in Arizona. We're\nexcited to continue building on what we've accomplished together.”\n\nAdditional details on the upcoming season schedule, tickets, and Phoenix\nRising home matches will be available in the coming months. For more\ninformation, visit phxrisingfc.com.\n\nAbout Carvana\n\nCarvana’s mission is to change the way people buy and sell cars. Since\nlaunching in 2013, more than 4 million customers have chosen Carvana’s\nleading automotive e-commerce experience to shop, sell, finance, and trade in\nvehicles entirely online, with the convenience of delivery or local pickup as\nsoon as the same day. Carvana’s unique offering is powered by its passionate\nteam, differentiated national infrastructure, and purpose-built technology.\n\nFor more information, please visit Carvana.com.\n\nAbout Phoenix Rising FC\n\nPhoenix Rising FC is the highest-level professional soccer franchise in\nArizona history. Established in 2016, the club won the 2023 USL Championship\nas well as the 2023, 2020 and 2018 Western Conference Titles. Rising won USL\nChampionship’s 2019 Regular Season Title and holds the record for the\nlongest win streak in American professional soccer history (20 matches). It is\nowned by legendary Chelsea and Ivory Coast striker, Didier Drogba, Dr. Pablo\nPrichard, Alex Zheng, Brandon McCarthy, Tim Riester and an impressive\ncollection of local business leaders and international celebrities.\n\n\n\nView source version on businesswire.com:\nhttps://www.businesswire.com/news/home/20261021338700/en/\n(https://www.businesswire.com/news/home/20261021338700/en/)\n\nMEDIA CONTACT:\n\nCarvana Communications\n\npress@carvana.com (mailto:press@carvana.com)\n\nPhoenix Rising FC Communications\n\nzoe@phxrisingfc.com (mailto:zoe@phxrisingfc.com)\n\n\nCopyright Business Wire 2026","article_body_html":"","raw_payload":{"data":{"id":"nBw9xCrZHa-20261021","title":"Carvana and Phoenix Rising FC Extend Partnership Entering 10th Season Together","author":"Business Wire","ticker":"CVNA","created":"2026-10-21T12:00:01.450Z","tickers":["CVNA"],"exchange":"NYSE","article_body":"Carvana and Phoenix Rising FC Extend Partnership Entering 10th Season Together\n\nMulti-year renewal reinforces Carvana's continued investment in the growth of\nprofessional and youth soccer throughout Arizona\n\nCarvana (NYSE: CVNA), the industry pioneer for buying and selling cars online,\ntoday announced a multi-year renewal of its partnership with Phoenix Rising\nFC, extending its role as the club's front-of-kit sponsor. Entering their 10th\nseason together, the renewal continues one of the club's longest-standing\npartnerships and reinforces both organizations' commitment to growing soccer\nthroughout Arizona.\n\nThis press release features multimedia. View the full release here:\nhttps://www.businesswire.com/news/home/20261021338700/en/\n(https://www.businesswire.com/news/home/20261021338700/en/)\n\nCarvana and Phoenix Rising FC extend partnership entering 10th season\ntogether.\n\n“Phoenix Rising has been one of our most meaningful hometown partnerships,\nand we're proud to continue supporting the team as their front-of-kit\nsponsor,” said Ryan Keeton, Carvana Co-Founder and Chief Brand Officer.\n“As an Arizona-based company, we know firsthand what this club means to the\nValley, and we're excited to keep building on the momentum we've created\ntogether since 2018.”\n\nBeyond the professional team, Carvana's commitment extends to Phoenix Rising\nFC Youth, supporting the development of young players at both the recreational\nand competitive levels. As the Official Auto Retail Partner of Phoenix Rising\nFC Youth, Carvana continues to invest in the growth of soccer throughout\nArizona, helping create opportunities for the next generation of players. As\npart of that commitment, the Carvana Corner VIP Suite at Phoenix Rising\nStadium will be renovated and expanded to host Carvana Champions of the Match,\na program celebrating outstanding members of the Phoenix youth soccer\ncommunity who are making a positive impact on the game and their communities.\n\nSince the partnership began in 2018, Carvana has supported Phoenix Rising\nthrough some of the most significant moments in club history, including its\nfirst USL Championship in 2023. The relationship has continued to evolve\nbeyond the professional team, creating meaningful experiences for fans and the\nbroader community, including the recent Special Olympics Field Day, which\nbrought athletes together with Phoenix Rising players and coaches for an\ninclusive soccer experience.\n\n“Carvana has been part of Phoenix Rising's journey for nearly a decade, and\ntheir commitment to our club has gone well beyond what you typically see in a\ncorporate partnership,” said Bobby Dulle, Phoenix Rising FC President.\n“Their continued investment in both our professional team and youth\norganization speaks to their belief in the future of soccer in Arizona. We're\nexcited to continue building on what we've accomplished together.”\n\nAdditional details on the upcoming season schedule, tickets, and Phoenix\nRising home matches will be available in the coming months. For more\ninformation, visit phxrisingfc.com.\n\nAbout Carvana\n\nCarvana’s mission is to change the way people buy and sell cars. Since\nlaunching in 2013, more than 4 million customers have chosen Carvana’s\nleading automotive e-commerce experience to shop, sell, finance, and trade in\nvehicles entirely online, with the convenience of delivery or local pickup as\nsoon as the same day. Carvana’s unique offering is powered by its passionate\nteam, differentiated national infrastructure, and purpose-built technology.\n\nFor more information, please visit Carvana.com.\n\nAbout Phoenix Rising FC\n\nPhoenix Rising FC is the highest-level professional soccer franchise in\nArizona history. Established in 2016, the club won the 2023 USL Championship\nas well as the 2023, 2020 and 2018 Western Conference Titles. Rising won USL\nChampionship’s 2019 Regular Season Title and holds the record for the\nlongest win streak in American professional soccer history (20 matches). It is\nowned by legendary Chelsea and Ivory Coast striker, Didier Drogba, Dr. Pablo\nPrichard, Alex Zheng, Brandon McCarthy, Tim Riester and an impressive\ncollection of local business leaders and international celebrities.\n\n\n\nView source version on businesswire.com:\nhttps://www.businesswire.com/news/home/20261021338700/en/\n(https://www.businesswire.com/news/home/20261021338700/en/)\n\nMEDIA CONTACT:\n\nCarvana Communications\n\npress@carvana.com (mailto:press@carvana.com)\n\nPhoenix Rising FC Communications\n\nzoe@phxrisingfc.com (mailto:zoe@phxrisingfc.com)\n\n\nCopyright Business Wire 2026"},"type":"article","timestamp":"2026-10-21T12:00:01.581603871Z","server_sent_at_ms":1792584001581},"received_at":"2026-10-21T12:00:01.639Z","source_url":"https://www.businesswire.com/news/home/20261021338700/en/"},"analysis":{"id":"163442","press_release_id":"175429","analysis_json":{"industry":{"label":"Specialized Consumer Services","sector":"Consumer Discretionary"},"redFlags":[],"eventType":"partnership","narrative":"Carvana renewed its partnership with Phoenix Rising FC, extending its role as the club's front-of-kit sponsor into a 10th season together.\n\nThe multi-year renewal also covers Phoenix Rising FC Youth and includes renovation of the Carvana Corner VIP Suite at Phoenix Rising Stadium.\n\nNo financial terms were disclosed; this is a brand-marketing announcement with no material financial impact.","sentiment":"neutral","agentHooks":{"shouldPost":false,"suggestedAngle":"Routine hometown sponsorship renewal -- suppress or use as light brand-coverage filler only."},"keyFigures":{},"quotedText":"Phoenix Rising has been one of our most meaningful hometown partnerships, and we're proud to continue supporting the team as their front-of-kit sponsor","namedEntities":{"people":[{"name":"Ryan Keeton","role":"Carvana Co-Founder and Chief Brand Officer"},{"name":"Bobby Dulle","role":"Phoenix Rising FC President"},{"name":"Didier Drogba","role":"Phoenix Rising FC co-owner"}],"products":["Carvana Corner VIP Suite"],"companies":[{"name":"Carvana","ticker":"CVNA","relationship":"filer/sponsor"},{"name":"Phoenix Rising FC","relationship":"partner"}],"dollarAmounts":[]},"materialImpact":{"score":1,"reasoning":"Routine renewal of an existing soccer club sponsorship with no financial terms disclosed. 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