{"success":true,"data":{"pressRelease":{"id":"45586","rtpr_id":"nGNX9xYNQR","ticker":"HLLY","exchange":"NYSE","all_tickers":["HLLY"],"title":"UPDATE – HRX Driver Felix Rosenqvist Wins Indianapolis 500 in Record Finish","author":"Globe Newswire","published_at":"2026-05-26T17:27:54.091Z","article_body":"NASHVILLE, Tenn., May 26, 2026 (GLOBE NEWSWIRE) -- HRX, the premium racing\napparel and safety gear brand built for performance, protection and modern\nmotorsports style, in the Holley Performance Brands (NYSE: HLLY) portfolio,\ntoday announced that HRX driver Felix Rosenqvist won the 110th running of the\nIndianapolis 500 presented by Gainbridge, delivering the closest finish in\nrace history.\n\nPhoto Credit: Meyer Shank Racing / Indianapolis Motor Speedway \n\nRosenqvist secured victory by .0233 seconds, surpassing the previous record\nmargin set in 1992. The race also established a new Indianapolis 500 record\nwith 70 lead changes.\n\nThe win marks a notable milestone for HRX, the Italian motorsports racewear\ncompany Holley acquired earlier this year as part of the company’s continued\nexpansion of its Safety & Racing portfolio, which includes Simpson, Stilo,\nHANS and RaceQuip.\n\n“Winning the Indianapolis 500 is a significant achievement for both Felix\nand the HRX brand,” said Del Bohman, Vice President, Safety & Racing\nDivision, Holley Performance Brands. “This result highlights HRX’s growing\nvisibility within global motorsports and reinforces the strategic value the\nbrand brings to our Safety & Racing portfolio.”\n\nHolley acquired HRX in March 2026 to expand its racewear capabilities and\nstrengthen the company’s position across European and international\nmotorsports markets.\n\n“This is an important moment for HRX and the teams and drivers who trust our\nproducts at the highest levels of racing,” said Ago Alberghino, CEO and\nFounder of HRX. “For a bespoke Italian racewear brand to be part of such an\niconic moment in American motorsports history is incredibly special, and\nwe’re proud to celebrate this achievement alongside Holley Performance\nBrands.”\n\nForward-Looking Statements\n\nCertain statements in this press release may be considered “forward-looking\nstatements” within the meaning of the “safe harbor” provisions of the\nUnited States Private Securities Litigation Reform Act of 1995. Such\nforward-looking statements are subject to risks, uncertainties, and other\nimportant factors which could cause actual results to differ materially from\nthose expressed or implied by such forward-looking statements, including but\nnot limited to Holley’s ability to (1) execute our business strategy,\nincluding monetization of services provided and expansions in and into\nexisting and new lines or segments of business; (2) grow and manage growth\nprofitably; (3) maintain relationships with customers and suppliers; (4)\nsuccessfully integrate acquisitions or achieve the expected synergies from\nsuch acquisitions, including anticipated growth opportunities and operational\nefficiencies; (5) successfully design, develop, and market new, effective, and\nsafe products, (6) expand into new markets or segments; (7) compete\neffectively in our market; (8) maintain and strengthen demand for our products\nand brands; (9) maintain successful and profitable partnerships; (10) achieve\nexpected returns on investments; (11) predict and respond to customers’\nchanging preferences; and (12) the other risks and uncertainties set forth in\nthe Annual Report on Form 10-K for the year ended December 31, 2025 filed with\nthe U.S. Securities and Exchange Commission (“SEC”) on March 16, 2026, and\nin any subsequent filings with the SEC.\n\nAbout HRX\n\nHRX delivers premium racing apparel and safety gear designed for drivers who\nexpect performance, protection, and modern style. Built for motorsports\nparticipants who value technical function and professional presentation, HRX\nsupports racers with gear made for confidence in and around the cockpit. \n\nAbout Holley Performance Brands\n\nHolley Performance Brands (NYSE: HLLY) is home to a portfolio of iconic brands\nthat serve enthusiasts across the high-performance aftermarket. The company\ndesigns, engineers, manufactures and markets category-leading products and\nsolutions for automotive enthusiasts through a focused portfolio spanning four\nconsumer vertical groupings: American Performance, Modern Truck & Off-Road,\nEuro & Import, and Safety & Racing. For more than a century, Holley has built\nits reputation through innovation, technical expertise and a deep\nunderstanding of enthusiast culture. For more information, visit holley.com.\n\nMedia Relations Contact(s):\nNathan Espinosa / Michael Murray\nKahn Media\n818-881-5246\nHolley@KahnMedia.com\n\nInvestor Relations Contact(s):\nAnthony Rozmus / Jenna Kozlowski\nSolebury Strategic Communications\n203-428-3324\nHolley@soleburystrat.com\n\nA photo accompanying this announcement is available at\nhttps://www.globenewswire.com/NewsRoom/AttachmentNg/cc24da9b-f42c-4db6-b469-4bf726e7dcb9\nHRX Driver Felix Rosenqvist Wins Indianapolis 500 \n(https://www.globenewswire.com/NewsRoom/AttachmentNg/cc24da9b-f42c-4db6-b469-4bf726e7dcb9/en)\nHRX driver Felix Rosenqvist celebrates his victory at the 110th Indianapolis\n500. The win highlights HRX’s growing presence in global motorsports\nfollowing the brand’s recent partnership with Holley Performance Brands.\n\n\nGlobeNewswire, Inc. 2026","article_body_html":"","raw_payload":{"data":{"id":"nGNX9xYNQR","title":"UPDATE – HRX Driver Felix Rosenqvist Wins Indianapolis 500 in Record Finish","author":"Globe Newswire","ticker":"HLLY","created":"2026-05-26T17:27:54.091Z","tickers":["HLLY"],"exchange":"NYSE","article_body":"NASHVILLE, Tenn., May 26, 2026 (GLOBE NEWSWIRE) -- HRX, the premium racing\napparel and safety gear brand built for performance, protection and modern\nmotorsports style, in the Holley Performance Brands (NYSE: HLLY) portfolio,\ntoday announced that HRX driver Felix Rosenqvist won the 110th running of the\nIndianapolis 500 presented by Gainbridge, delivering the closest finish in\nrace history.\n\nPhoto Credit: Meyer Shank Racing / Indianapolis Motor Speedway \n\nRosenqvist secured victory by .0233 seconds, surpassing the previous record\nmargin set in 1992. The race also established a new Indianapolis 500 record\nwith 70 lead changes.\n\nThe win marks a notable milestone for HRX, the Italian motorsports racewear\ncompany Holley acquired earlier this year as part of the company’s continued\nexpansion of its Safety & Racing portfolio, which includes Simpson, Stilo,\nHANS and RaceQuip.\n\n“Winning the Indianapolis 500 is a significant achievement for both Felix\nand the HRX brand,” said Del Bohman, Vice President, Safety & Racing\nDivision, Holley Performance Brands. “This result highlights HRX’s growing\nvisibility within global motorsports and reinforces the strategic value the\nbrand brings to our Safety & Racing portfolio.”\n\nHolley acquired HRX in March 2026 to expand its racewear capabilities and\nstrengthen the company’s position across European and international\nmotorsports markets.\n\n“This is an important moment for HRX and the teams and drivers who trust our\nproducts at the highest levels of racing,” said Ago Alberghino, CEO and\nFounder of HRX. “For a bespoke Italian racewear brand to be part of such an\niconic moment in American motorsports history is incredibly special, and\nwe’re proud to celebrate this achievement alongside Holley Performance\nBrands.”\n\nForward-Looking Statements\n\nCertain statements in this press release may be considered “forward-looking\nstatements” within the meaning of the “safe harbor” provisions of the\nUnited States Private Securities Litigation Reform Act of 1995. Such\nforward-looking statements are subject to risks, uncertainties, and other\nimportant factors which could cause actual results to differ materially from\nthose expressed or implied by such forward-looking statements, including but\nnot limited to Holley’s ability to (1) execute our business strategy,\nincluding monetization of services provided and expansions in and into\nexisting and new lines or segments of business; (2) grow and manage growth\nprofitably; (3) maintain relationships with customers and suppliers; (4)\nsuccessfully integrate acquisitions or achieve the expected synergies from\nsuch acquisitions, including anticipated growth opportunities and operational\nefficiencies; (5) successfully design, develop, and market new, effective, and\nsafe products, (6) expand into new markets or segments; (7) compete\neffectively in our market; (8) maintain and strengthen demand for our products\nand brands; (9) maintain successful and profitable partnerships; (10) achieve\nexpected returns on investments; (11) predict and respond to customers’\nchanging preferences; and (12) the other risks and uncertainties set forth in\nthe Annual Report on Form 10-K for the year ended December 31, 2025 filed with\nthe U.S. Securities and Exchange Commission (“SEC”) on March 16, 2026, and\nin any subsequent filings with the SEC.\n\nAbout HRX\n\nHRX delivers premium racing apparel and safety gear designed for drivers who\nexpect performance, protection, and modern style. Built for motorsports\nparticipants who value technical function and professional presentation, HRX\nsupports racers with gear made for confidence in and around the cockpit. \n\nAbout Holley Performance Brands\n\nHolley Performance Brands (NYSE: HLLY) is home to a portfolio of iconic brands\nthat serve enthusiasts across the high-performance aftermarket. The company\ndesigns, engineers, manufactures and markets category-leading products and\nsolutions for automotive enthusiasts through a focused portfolio spanning four\nconsumer vertical groupings: American Performance, Modern Truck & Off-Road,\nEuro & Import, and Safety & Racing. For more than a century, Holley has built\nits reputation through innovation, technical expertise and a deep\nunderstanding of enthusiast culture. For more information, visit holley.com.\n\nMedia Relations Contact(s):\nNathan Espinosa / Michael Murray\nKahn Media\n818-881-5246\nHolley@KahnMedia.com\n\nInvestor Relations Contact(s):\nAnthony Rozmus / Jenna Kozlowski\nSolebury Strategic Communications\n203-428-3324\nHolley@soleburystrat.com\n\nA photo accompanying this announcement is available at\nhttps://www.globenewswire.com/NewsRoom/AttachmentNg/cc24da9b-f42c-4db6-b469-4bf726e7dcb9\nHRX Driver Felix Rosenqvist Wins Indianapolis 500 \n(https://www.globenewswire.com/NewsRoom/AttachmentNg/cc24da9b-f42c-4db6-b469-4bf726e7dcb9/en)\nHRX driver Felix Rosenqvist celebrates his victory at the 110th Indianapolis\n500. The win highlights HRX’s growing presence in global motorsports\nfollowing the brand’s recent partnership with Holley Performance Brands.\n\n\nGlobeNewswire, Inc. 2026"},"type":"article","timestamp":"2026-05-26T17:27:54.135992982Z","server_sent_at_ms":1779816474135},"received_at":"2026-05-26T17:27:54.191Z","source_url":null},"analysis":{"id":"35020","press_release_id":"45586","analysis_json":{"industry":{"label":"Auto Parts & Equipment","sector":"Consumer Discretionary"},"redFlags":[],"eventType":"operations_update","narrative":"Holley Performance Brands announced that HRX driver Felix Rosenqvist won the 110th Indianapolis 500, delivering the closest finish in race history with a margin of just .0233 seconds.\n\nThe victory serves as a major brand visibility milestone for HRX, the Italian motorsports racewear company Holley acquired in March 2026 to expand its Safety & Racing portfolio.\n\nHolley executives highlighted the win as evidence of HRX’s growing global presence and the strategic value the brand brings to the company’s enthusiast-focused product lines.","sentiment":"bullish","agentHooks":{"shouldPost":true,"suggestedAngle":"Holley’s HRX brand scores historic Indy 500 win, validating recent acquisition strategy."},"keyFigures":{"customDimensions":{"lead_changes":70,"indianapolis_500_running":110}},"quotedText":"Winning the Indianapolis 500 is a significant achievement for both Felix and the HRX brand","namedEntities":{"people":[{"name":"Felix Rosenqvist","role":"HRX Driver"},{"name":"Del Bohman","role":"Vice President, Safety & Racing Division, Holley Performance Brands"},{"name":"Ago Alberghino","role":"CEO and Founder of HRX"},{"name":"Nathan Espinosa","role":"Media Relations Contact"},{"name":"Michael Murray","role":"Media Relations Contact"},{"name":"Anthony Rozmus","role":"Investor Relations Contact"},{"name":"Jenna Kozlowski","role":"Investor Relations Contact"}],"products":["racing apparel","safety gear","Simpson","Stilo","HANS","RaceQuip"],"companies":[{"name":"Holley Performance Brands","ticker":"HLLY","relationship":"filer"},{"name":"HRX","relationship":"subsidiary"},{"name":"Meyer Shank Racing","relationship":"partner"},{"name":"Indianapolis Motor Speedway","relationship":"venue"},{"name":"Gainbridge","relationship":"sponsor"},{"name":"Kahn Media","relationship":"PR agency"},{"name":"Solebury Strategic Communications","relationship":"IR agency"}],"dollarAmounts":[]},"materialImpact":{"score":2,"reasoning":"A high-profile brand visibility win for a recently acquired subsidiary (HRX). 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