{"success":true,"data":{"pressRelease":{"id":"66669","rtpr_id":"nACSVXL31a","ticker":"SPN","exchange":"","all_tickers":["SPN"],"title":"Snipp Interactive Named a Representative Vendor in the Gartner(R) 2026 Market Guide for Loyalty Program Vendors","author":"ACCESSWIRE","published_at":"2026-06-17T14:55:00.197Z","article_body":"Inclusion reflects the growing convergence of loyalty, promotions, rewards,\nand first-party customer intelligence in the modern customer engagement\nlandscape\n\nVANCOUVER, BC / ACCESS Newswire (https://www.accessnewswire.com/) / June 17,\n2026 / Snipp Interactive Inc. (\"Snipp\" or the \"Company\")\n(TSX-V:SPN)(OTCPK:SNIPF), a value-added SaaS company and leader in shopper\nmarketing promotions, loyalty programs, and purchase validation technology,\ntoday announced it has been named a Representative Vendor in the Gartner(®)\n2026 Market Guide for Loyalty Program Vendors in the Multisolution Vendor\ncategory. This inclusion places Snipp among vendors included in the report and\nunderscores the company's growing presence at the intersection of loyalty,\npromotions, and data-driven customer engagement.\n\nThe Gartner Market Guide (https://www.snipp.com/hubfs/Loyalty%20Vendors.pdf)\nevaluates vendors across the loyalty technology landscape, identifying\nproviders that serve enterprise brands seeking integrated solutions for\ncustomer acquisition, engagement, and retention. Snipp's inclusion in the\nMultisolution Vendor category reflects the breadth of its AI powered platform\ncapabilities, spanning loyalty program management, promotional marketing,\nreceipt-based purchase validation, rebate processing, rewards fulfillment,\nsweepstakes, and customer intelligence.\n\n\"We are proud to be listed in Gartner's 2026 Market Guide for Loyalty Program\nVendors,\" said Atul Sabharwal, Founder and CEO of Snipp. \"There is a growing\ndemand by brands for a strong multi-solution technology partner who can\nconnect loyalty, promotions, rewards, and customer intelligence into a unified\necosystem. This inclusion reflects exactly that demand, and we're proud to be\nacknowledged as a vendor meeting it.\"\n\nA Unified Platform for a More Complex Customer Engagement Landscape\n\nThe Gartner report notes that loyalty programs are evolving beyond traditional\nretention initiatives and increasingly serve as a mechanism for collecting\ncustomer data, enabling personalization, and driving long-term customer value.\nMid-to-large brands across CPG, retail, and food and beverage are facing\nmounting pressure to do more with customer data while managing fragmented\ntechnology stacks that keep loyalty, promotions, and purchase insights siloed\nfrom one another. Snipp's platform addresses this directly by connecting\nverified transactional data, first-party data acquisition, and program\nmanagement within a single ecosystem.\n\nAt the core of Snipp's differentiation is its AI-powered receipt processing\nand purchase validation technology, which enables brands to capture verified\npurchase behavior at scale, independent of retailer data sharing agreements.\nCombined with fraud detection and prevention capabilities, rewards management,\nand configurable loyalty mechanics, the platform gives brands a complete\ninfrastructure for managing customer relationships from initial acquisition\nthrough long-term retention.\n\nInclusion That Reflects Market Direction\n\nSnipp's inclusion in the Gartner 2026 Market Guide validates what the company\nand its customers have seen in practice: loyalty programs are no longer\nstandalone engagement mechanics. They are becoming strategic customer\nintelligence platforms, and vendors that can integrate promotions, purchase\nverification, rewards, and actionable data insights within a single offering\nare best positioned to deliver measurable business outcomes for the brands\nthey serve.\n\nSnipp serves leading brands across CPG, retail, food and beverage, and other\nconsumer industries globally, supporting loyalty programs, rebate campaigns,\npromotional activations, and data capture initiatives through a single\nplatform and partner relationship.\n\nLearn More about Snipp loyalty https://www.snipp.com/customer-loyalty-platform\n\nAbout Snipp\n\nSnipp Interactive Inc. (TSX-V: SPN; OTCPK: SNIPF) is a leading AI-powered\ntechnology provider in the global loyalty and promotions sector. Snipp helps\nbrands drive actions, prove performance, and unlock insights across consumer\nand channel marketing strategies by connecting promotions, sweepstakes,\noffers, rebates, rewards, loyalty, and media programs directly to verified\npurchases.\n\nSnipp's modular platform enables Fortune 500 brands, agencies, and partners to\nrun both short-term and always-on programs at scale, transforming engagement\ninto proven outcomes and owned first-party intelligence that powers\nmeaningful, measurable growth. Snipp's AI-powered receipt and transaction\nvalidation capabilities have become an industry standard, enabling accurate,\nretailer-agnostic measurement.\n\nSnipp is headquartered in Vancouver, Canada with a presence across the United\nStates, Canada, Ireland, Europe, and India. Snipp is publicly listed on the\nTSX Venture Exchange in Canada and is also quoted on the OTC Pink marketplace\nunder the symbol SNIPF. For more information, visit Snipp's website at\nwww.snipp.com and its profile on SEDAR+ at www.sedarplus.ca.\n\nGartner®, Market Guide for Loyalty Program Vendors, May 2026. Gartner does\nnot endorse any vendor, product or service depicted in its research\npublications and does not advise technology users to select only those vendors\nwith the highest ratings or other designation. Gartner research publications\nconsist of the opinions of Gartner's research organization and should not be\nconstrued as statements of fact. Gartner disclaims all warranties, expressed\nor implied, with respect to this research, including any warranties of\nmerchantability or fitness for a particular purpose.\n\nFOR FURTHER INFORMATION PLEASE CONTACT:\n\nSnipp Interactive Inc.\nMalcolm Davidson\nChief Financial Officer (Interim)\ninvestors@snipp.com\n1-888-99-SNIPP\n\nCautionary Note Regarding Forward-Looking Statements\n\nThis press release contains forward-looking statements that involve risks and\nuncertainties, which may cause actual results to differ materially from the\nstatements made. When used in this document, the words \"may\", \"would\",\n\"could\", \"will\", \"intend\", \"plan\", \"anticipate\", \"believe\", \"estimate\",\n\"expect\" and similar expressions are intended to identify forward-looking\nstatements. Such statements reflect our current views with respect to future\nevents and are subject to such risks and uncertainties. Many factors could\ncause our actual results to differ materially from the statements made,\nincluding those factors discussed in filings made by us with the Canadian\nsecurities regulatory authorities. Should one or more of these risks and\nuncertainties, such as changes in demand for and prices for the products of\nthe company or the materials required to produce those products, labour\nrelations problems, currency and interest rate fluctuations, increased\ncompetition and general economic and market factors, occur or should\nassumptions underlying the forward looking statements prove incorrect, actual\nresults may vary materially from those described herein as intended, planned,\nanticipated, or expected. We do not intend and do not assume any obligation to\nupdate these forward-looking statements, except as required by law. The reader\nis cautioned not to put undue reliance on such forward-looking statements.\n\nNeither the TSX Venture Exchange nor its Regulation Services Provider (as that\nterm is defined in the policies of the TSX Venture Exchange) accepts\nresponsibility for the adequacy or accuracy of this release.\n\nCopyright Snipp Interactive Inc. All rights reserved. All other trademarks and\ntrade names are the property of their respective owners.\n\nSOURCE: Snipp Interactive Inc.\nView the original press release\n(https://www.accessnewswire.com/newsroom/en/business-and-professional-services/snipp-interactive-named-a-representative-vendor-in-the-gartnerr-1178589)\non ACCESS Newswire\n\n\nCopyright 2026 ACCESS Newswire. All Rights Reserved.","article_body_html":"","raw_payload":{"data":{"id":"nACSVXL31a","title":"Snipp Interactive Named a Representative Vendor in the Gartner(R) 2026 Market Guide for Loyalty Program Vendors","author":"ACCESSWIRE","ticker":"SPN","created":"2026-06-17T14:55:00.197Z","tickers":["SPN"],"exchange":"","article_body":"Inclusion reflects the growing convergence of loyalty, promotions, rewards,\nand first-party customer intelligence in the modern customer engagement\nlandscape\n\nVANCOUVER, BC / ACCESS Newswire (https://www.accessnewswire.com/) / June 17,\n2026 / Snipp Interactive Inc. (\"Snipp\" or the \"Company\")\n(TSX-V:SPN)(OTCPK:SNIPF), a value-added SaaS company and leader in shopper\nmarketing promotions, loyalty programs, and purchase validation technology,\ntoday announced it has been named a Representative Vendor in the Gartner(®)\n2026 Market Guide for Loyalty Program Vendors in the Multisolution Vendor\ncategory. This inclusion places Snipp among vendors included in the report and\nunderscores the company's growing presence at the intersection of loyalty,\npromotions, and data-driven customer engagement.\n\nThe Gartner Market Guide (https://www.snipp.com/hubfs/Loyalty%20Vendors.pdf)\nevaluates vendors across the loyalty technology landscape, identifying\nproviders that serve enterprise brands seeking integrated solutions for\ncustomer acquisition, engagement, and retention. Snipp's inclusion in the\nMultisolution Vendor category reflects the breadth of its AI powered platform\ncapabilities, spanning loyalty program management, promotional marketing,\nreceipt-based purchase validation, rebate processing, rewards fulfillment,\nsweepstakes, and customer intelligence.\n\n\"We are proud to be listed in Gartner's 2026 Market Guide for Loyalty Program\nVendors,\" said Atul Sabharwal, Founder and CEO of Snipp. \"There is a growing\ndemand by brands for a strong multi-solution technology partner who can\nconnect loyalty, promotions, rewards, and customer intelligence into a unified\necosystem. This inclusion reflects exactly that demand, and we're proud to be\nacknowledged as a vendor meeting it.\"\n\nA Unified Platform for a More Complex Customer Engagement Landscape\n\nThe Gartner report notes that loyalty programs are evolving beyond traditional\nretention initiatives and increasingly serve as a mechanism for collecting\ncustomer data, enabling personalization, and driving long-term customer value.\nMid-to-large brands across CPG, retail, and food and beverage are facing\nmounting pressure to do more with customer data while managing fragmented\ntechnology stacks that keep loyalty, promotions, and purchase insights siloed\nfrom one another. Snipp's platform addresses this directly by connecting\nverified transactional data, first-party data acquisition, and program\nmanagement within a single ecosystem.\n\nAt the core of Snipp's differentiation is its AI-powered receipt processing\nand purchase validation technology, which enables brands to capture verified\npurchase behavior at scale, independent of retailer data sharing agreements.\nCombined with fraud detection and prevention capabilities, rewards management,\nand configurable loyalty mechanics, the platform gives brands a complete\ninfrastructure for managing customer relationships from initial acquisition\nthrough long-term retention.\n\nInclusion That Reflects Market Direction\n\nSnipp's inclusion in the Gartner 2026 Market Guide validates what the company\nand its customers have seen in practice: loyalty programs are no longer\nstandalone engagement mechanics. They are becoming strategic customer\nintelligence platforms, and vendors that can integrate promotions, purchase\nverification, rewards, and actionable data insights within a single offering\nare best positioned to deliver measurable business outcomes for the brands\nthey serve.\n\nSnipp serves leading brands across CPG, retail, food and beverage, and other\nconsumer industries globally, supporting loyalty programs, rebate campaigns,\npromotional activations, and data capture initiatives through a single\nplatform and partner relationship.\n\nLearn More about Snipp loyalty https://www.snipp.com/customer-loyalty-platform\n\nAbout Snipp\n\nSnipp Interactive Inc. (TSX-V: SPN; OTCPK: SNIPF) is a leading AI-powered\ntechnology provider in the global loyalty and promotions sector. Snipp helps\nbrands drive actions, prove performance, and unlock insights across consumer\nand channel marketing strategies by connecting promotions, sweepstakes,\noffers, rebates, rewards, loyalty, and media programs directly to verified\npurchases.\n\nSnipp's modular platform enables Fortune 500 brands, agencies, and partners to\nrun both short-term and always-on programs at scale, transforming engagement\ninto proven outcomes and owned first-party intelligence that powers\nmeaningful, measurable growth. Snipp's AI-powered receipt and transaction\nvalidation capabilities have become an industry standard, enabling accurate,\nretailer-agnostic measurement.\n\nSnipp is headquartered in Vancouver, Canada with a presence across the United\nStates, Canada, Ireland, Europe, and India. Snipp is publicly listed on the\nTSX Venture Exchange in Canada and is also quoted on the OTC Pink marketplace\nunder the symbol SNIPF. For more information, visit Snipp's website at\nwww.snipp.com and its profile on SEDAR+ at www.sedarplus.ca.\n\nGartner®, Market Guide for Loyalty Program Vendors, May 2026. Gartner does\nnot endorse any vendor, product or service depicted in its research\npublications and does not advise technology users to select only those vendors\nwith the highest ratings or other designation. Gartner research publications\nconsist of the opinions of Gartner's research organization and should not be\nconstrued as statements of fact. Gartner disclaims all warranties, expressed\nor implied, with respect to this research, including any warranties of\nmerchantability or fitness for a particular purpose.\n\nFOR FURTHER INFORMATION PLEASE CONTACT:\n\nSnipp Interactive Inc.\nMalcolm Davidson\nChief Financial Officer (Interim)\ninvestors@snipp.com\n1-888-99-SNIPP\n\nCautionary Note Regarding Forward-Looking Statements\n\nThis press release contains forward-looking statements that involve risks and\nuncertainties, which may cause actual results to differ materially from the\nstatements made. When used in this document, the words \"may\", \"would\",\n\"could\", \"will\", \"intend\", \"plan\", \"anticipate\", \"believe\", \"estimate\",\n\"expect\" and similar expressions are intended to identify forward-looking\nstatements. Such statements reflect our current views with respect to future\nevents and are subject to such risks and uncertainties. Many factors could\ncause our actual results to differ materially from the statements made,\nincluding those factors discussed in filings made by us with the Canadian\nsecurities regulatory authorities. Should one or more of these risks and\nuncertainties, such as changes in demand for and prices for the products of\nthe company or the materials required to produce those products, labour\nrelations problems, currency and interest rate fluctuations, increased\ncompetition and general economic and market factors, occur or should\nassumptions underlying the forward looking statements prove incorrect, actual\nresults may vary materially from those described herein as intended, planned,\nanticipated, or expected. We do not intend and do not assume any obligation to\nupdate these forward-looking statements, except as required by law. The reader\nis cautioned not to put undue reliance on such forward-looking statements.\n\nNeither the TSX Venture Exchange nor its Regulation Services Provider (as that\nterm is defined in the policies of the TSX Venture Exchange) accepts\nresponsibility for the adequacy or accuracy of this release.\n\nCopyright Snipp Interactive Inc. All rights reserved. All other trademarks and\ntrade names are the property of their respective owners.\n\nSOURCE: Snipp Interactive Inc.\nView the original press release\n(https://www.accessnewswire.com/newsroom/en/business-and-professional-services/snipp-interactive-named-a-representative-vendor-in-the-gartnerr-1178589)\non ACCESS Newswire\n\n\nCopyright 2026 ACCESS Newswire. All Rights Reserved."},"type":"article","timestamp":"2026-06-17T14:55:00.263686878Z","server_sent_at_ms":1781708100263},"received_at":"2026-06-17T14:55:00.334Z","source_url":"https://www.accessnewswire.com/newsroom/en/business-and-professional-services/snipp-interactive-named-a-representative-vendor-in-the-gartnerr-1178589"},"analysis":{"id":"56085","press_release_id":"66669","analysis_json":{"industry":{"label":"Software","sector":"Information Technology"},"redFlags":[],"eventType":"operations_update","narrative":"Snipp Interactive was named a Representative Vendor in the Gartner 2026 Market Guide for Loyalty Program Vendors in the Multisolution Vendor category.\n\nThis inclusion highlights the breadth of the company's AI-powered platform capabilities across loyalty, promotions, and purchase validation.\n\nManagement noted that the recognition reflects growing brand demand for unified ecosystems connecting rewards with customer intelligence.","sentiment":"bullish","agentHooks":{"shouldPost":false,"suggestedAngle":"Gartner recognition validates loyalty platform capabilities."},"keyFigures":null,"quotedText":"We are proud to be listed in Gartner's 2026 Market Guide for Loyalty Program Vendors,","namedEntities":{"people":[{"name":"Atul Sabharwal","role":"Founder and CEO"},{"name":"Malcolm Davidson","role":"Chief Financial Officer (Interim)"}],"products":["Snipp loyalty platform"],"companies":[{"name":"Snipp Interactive Inc.","ticker":"SPN"},{"name":"Gartner","relationship":"research firm"}],"dollarAmounts":[]},"materialImpact":{"score":2,"reasoning":"Inclusion in a Gartner Market Guide serves as a validation milestone for the company's technology platform and market positioning, but it does not constitute a material financial event or contract win."},"tickerRelevance":{"others":[],"primary":"SPN"},"globalImportance":10,"audienceRelevance":5,"eventTypeSecondary":[],"importanceComponents":{"tickerTier":"micro-cap","eventGravity":"industry-recognition"}},"event_type":"operations_update","event_type_secondary":null,"sentiment":"bullish","material_impact_score":2,"narrative":"Snipp Interactive was named a Representative Vendor in the Gartner 2026 Market Guide for Loyalty Program Vendors in the Multisolution Vendor category.\n\nThis inclusion highlights the breadth of the company's AI-powered platform capabilities across loyalty, promotions, and purchase validation.\n\nManagement noted that the recognition reflects growing brand demand for unified ecosystems connecting rewards with customer intelligence.","key_figures":null,"named_entities":{"people":[{"name":"Atul Sabharwal","role":"Founder and CEO"},{"name":"Malcolm Davidson","role":"Chief Financial Officer (Interim)"}],"products":["Snipp loyalty platform"],"companies":[{"name":"Snipp Interactive Inc.","ticker":"SPN"},{"name":"Gartner","relationship":"research firm"}],"dollarAmounts":[]},"model_name":"qwen3_6_27b_awq","prompt_hash":"sha256:727b4b9429a443af","schema_hash":"sha256:05005c02d9cffac9","created_at":"2026-06-17T14:57:06.445Z","global_importance":10,"audience_relevance":5,"importance_components":{"tickerTier":"micro-cap","eventGravity":"industry-recognition"}},"durationMs":126102,"modelName":"george-droid-qwen-72b"}}