{"success":true,"data":{"pressRelease":{"id":"87484","rtpr_id":"nPn80sR4ra","ticker":"YUM","exchange":"NYSE","all_tickers":["YUM"],"title":"PIZZA HUT INTRODUCES NEW THROWBACK VALUE MENU TO CELEBRATE ITS MOST ICONIC MENU ITEMS","author":"PR Newswire","published_at":"2026-07-14T11:00:04.537Z","article_body":"PIZZA HUT INTRODUCES NEW THROWBACK VALUE MENU TO CELEBRATE ITS MOST ICONIC MENU ITEMS\n\nPR Newswire\n\nPLANO, Texas, July 14, 2026\n\n * New Throwback Value Menu Features the Hut Originals You Know and Love along\nwith First-Time Offerings of Triple Cheese Mac and S'mores Sticks\n * Dinner Service NY Streetwear Collaboration and \"Back to the Hut\" Bring to Life\nFan-Favorite Brand Icons in Wearable Collection and Nostalgic Experience\nPLANO, Texas, July 14, 2026 /PRNewswire/ -- As part of Pizza Hut's Hut\nOriginals platform, the brand is giving fans another reason to revisit their\nfavorites with the debut of the new Throwback Value Menu*. Available starting\ntoday for a limited time, the menu brings together iconic Pizza Hut classics\nand new additions, all at a great value. Pizza Hut is also celebrating the\nfans who made the brand iconic through a Dinner Service NY Streetwear\nCollection and Back to the Hut Experience.\n\nThrowback Value Menu\nThe Throwback Value Menu makes it easy for fans to build their own Pizza Hut\nbuffet with items starting at just $3. Offerings** include a $10 Medium\n1-Topping Stuffed Crust Pizza, $3 Personal Pan Pizza (1-Topping), $4\nBreadsticks, $4 Cinnamon Sticks, $3 Pepsi 2-Liter, and two new menu items\nmaking their debut: $6 NEW Triple Cheese Mac and $5 NEW S'mores Sticks.\n\nDinner Service NY Streetwear Collection\nTo bring Hut Originals to life beyond the menu, Pizza Hut is teaming up with\nDinner Service NY\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4730643-1&h=1363671509&u=https%3A%2F%2Fdinnerserviceny.com%2F&a=Dinner+Service+NY)\n, a brand known for transforming restaurant workwear into coveted streetwear.\nRooted in Pizza Hut's rich restaurant heritage, the collaboration\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4730643-1&h=1214356352&u=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DRVt6ytYkGCg&a=the+collaboration)\n transforms iconic Pizza Hut uniforms, BOOK IT! nostalgia and fan-favorite\nmemories into a limited-edition collection of button-down shirts, camo\njackets, T-shirts, sweaters, rugby shirts, hats, totes and socks. The\ncollection gives fans a new way to celebrate and wear their love for the\nbrand. The collection will be live for shopping at 12 p.m. CST on July 16 at\nwww.dinnerserviceny.com\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4730643-1&h=3427439386&u=https%3A%2F%2Fdinnerserviceny.com%2F&a=www.dinnerserviceny.com)\n. And fans who join Hut Rewards***\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4730643-1&h=1735971885&u=https%3A%2F%2Fwww.pizzahut.com%2Faccount%2Fcreate-account&a=Hut+Rewards***)\n can unlock exclusive early access to purchase the collection at 10 a.m. CST.\n\nBack to the Hut Experience\nThroughout the summer, Pizza Hut is inviting fans to prove they are true Hut\nOriginals through the new \"Back to the Hut\" digital experience in the Hut\nRewards app. Members can test their Pizza Hut knowledge through\nin-app trivia and challenges to unlock rewards, collectibles and exclusive\nexperiences.\n\n\"Some of Pizza Hut's most iconic menu items have stood the test of time\nbecause fans never stopped loving them,\" said Melissa Friebe, Chief Marketing\nOfficer for Pizza Hut. \"With the Throwback Value Menu, we're bringing those\nfavorites together at great value and pairing them with experiences that Feed\nGood Times and celebrate everything people love about Pizza Hut. From our\ncollaboration with Dinner Service NY to the Back to the Hut experience, we're\ncontinuing to champion what makes Pizza Hut truly iconic.\"\n\nThe Throwback Value Menu is available for a limited time at participating\nPizza Hut locations nationwide this summer. Because while trends come and go,\nsome things never stop being iconic.\n\n*The Throwback Value Menu is available for Carryout, Delivery and Dine-In at\nparticipating Pizza Hut locations nationwide. Not available on aggregator\nplatforms. Pricing may vary at participating locations.\n\n** Exclusions apply. Medium Stuffed Crust and Personal Pan Pizza include 1\ntopping. Additional charge for extra toppings, extra cheese & recipe pizza\nupgrade (recipes available on stuffed crust only). Product availability,\ncombinability of discounts & specials, prices & participation may\nvary. Taxes, tip & delivery fees not included.\n\n*** Hut  Rewards is open to US residents 18+ who have registered for the\nprogram. For full Hut Rewards Terms & Conditions, with details,\nrestrictions, & limitations, visit pizzahut.com/hutrewards.\n\nAbout Pizza Hut®\nPizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE: YUM\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4730643-1&h=32091230&u=https%3A%2F%2Fwww.prnewswire.com%2Fnews-releases%2Fpizza-hut-teams-up-with-tom-brady-to-kick-off-pizza-before-the-hut-campaign-and-celebrates-pizza-huts-biggest-pizza-for-the-biggest-games-now-10-302654404.html%23financial-modal&a=YUM)\n), was founded in 1958 in Wichita, Kansas, and is a global leader in the pizza\ncategory with nearly 20,000 restaurants in more than 110 markets and\nterritories. The brand has earned a reputation as a trailblazer in innovation\nwith the creation of icons like Original Pan® and Original Stuffed Crust®\npizzas. In 1994, Pizza Hut pizza was the very first online food order, and\ntoday Pizza Hut continues leading the way in the digital and technology space\nwith over half of transactions worldwide coming from digital orders. In\naddition, Pizza Hut has Hut Rewards®, the brand's loyalty program in the U.S.\nthat offers points for every dollar spent on food any way you order.\nLeveraging its global presence, Pizza Hut also works to positively impact\nrestaurant employees, the communities they serve and the environment through\ncommitments across three priority areas: More Equity, Less Carbon and Better\nPackaging.\n\nAbout Dinner Service NY\nDinner Service is a culture-forward apparel brand built on collaboration. They\ncreate garments that commemorate moments that matter. A service to memory.\nSince its founding, the brand has partnered with musicians, restaurants,\nhotels, artists and other culture shapers to create limited-run pieces built\nto be lived in. Past collaborators include Figma, C as in Charlie, Pink's, Las\nVegas, Hamilton and L'Ermitage. Every release operates on the same principle:\nit happens once. Dinner Service is based in New York.\n\nMedia Contact:\nALISON BROD MARKETING COMMUNICATIONS\npizza@abmc-us.com (mailto:pizza@abmc-us.com)\n\nView original content to download\nmultimedia:https://www.prnewswire.com/news-releases/pizza-hut-introduces-new-throwback-value-menu-to-celebrate-its-most-iconic-menu-items-302824512.html\n(https://www.prnewswire.com/news-releases/pizza-hut-introduces-new-throwback-value-menu-to-celebrate-its-most-iconic-menu-items-302824512.html)\n\nSOURCE Pizza Hut\n\n\n\nPhoto: \nhttps://mmx.prnewswire.com/media/MS1882131/Pizza-Hut-Throwback-Value-Menu.jpg?id=OA2761293\nhttps://mmx.prnewswire.com/media/MS1882134/Dinner-Service-NY-x-Pizza-Hut.jpg?id=OA2761300\nhttps://mmx.prnewswire.com/media/MS1731327/Pizza-Hut-Logo.jpg?id=OA2761292\n\nCopyright (c) 2026 PR Newswire Association,LLC. All Rights Reserved.","article_body_html":"","raw_payload":{"data":{"id":"nPn80sR4ra","title":"PIZZA HUT INTRODUCES NEW THROWBACK VALUE MENU TO CELEBRATE ITS MOST ICONIC MENU ITEMS","author":"PR Newswire","ticker":"YUM","created":"2026-07-14T11:00:04.537Z","tickers":["YUM"],"exchange":"NYSE","article_body":"PIZZA HUT INTRODUCES NEW THROWBACK VALUE MENU TO CELEBRATE ITS MOST ICONIC MENU ITEMS\n\nPR Newswire\n\nPLANO, Texas, July 14, 2026\n\n * New Throwback Value Menu Features the Hut Originals You Know and Love along\nwith First-Time Offerings of Triple Cheese Mac and S'mores Sticks\n * Dinner Service NY Streetwear Collaboration and \"Back to the Hut\" Bring to Life\nFan-Favorite Brand Icons in Wearable Collection and Nostalgic Experience\nPLANO, Texas, July 14, 2026 /PRNewswire/ -- As part of Pizza Hut's Hut\nOriginals platform, the brand is giving fans another reason to revisit their\nfavorites with the debut of the new Throwback Value Menu*. Available starting\ntoday for a limited time, the menu brings together iconic Pizza Hut classics\nand new additions, all at a great value. Pizza Hut is also celebrating the\nfans who made the brand iconic through a Dinner Service NY Streetwear\nCollection and Back to the Hut Experience.\n\nThrowback Value Menu\nThe Throwback Value Menu makes it easy for fans to build their own Pizza Hut\nbuffet with items starting at just $3. Offerings** include a $10 Medium\n1-Topping Stuffed Crust Pizza, $3 Personal Pan Pizza (1-Topping), $4\nBreadsticks, $4 Cinnamon Sticks, $3 Pepsi 2-Liter, and two new menu items\nmaking their debut: $6 NEW Triple Cheese Mac and $5 NEW S'mores Sticks.\n\nDinner Service NY Streetwear Collection\nTo bring Hut Originals to life beyond the menu, Pizza Hut is teaming up with\nDinner Service NY\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4730643-1&h=1363671509&u=https%3A%2F%2Fdinnerserviceny.com%2F&a=Dinner+Service+NY)\n, a brand known for transforming restaurant workwear into coveted streetwear.\nRooted in Pizza Hut's rich restaurant heritage, the collaboration\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4730643-1&h=1214356352&u=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DRVt6ytYkGCg&a=the+collaboration)\n transforms iconic Pizza Hut uniforms, BOOK IT! nostalgia and fan-favorite\nmemories into a limited-edition collection of button-down shirts, camo\njackets, T-shirts, sweaters, rugby shirts, hats, totes and socks. The\ncollection gives fans a new way to celebrate and wear their love for the\nbrand. The collection will be live for shopping at 12 p.m. CST on July 16 at\nwww.dinnerserviceny.com\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4730643-1&h=3427439386&u=https%3A%2F%2Fdinnerserviceny.com%2F&a=www.dinnerserviceny.com)\n. And fans who join Hut Rewards***\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4730643-1&h=1735971885&u=https%3A%2F%2Fwww.pizzahut.com%2Faccount%2Fcreate-account&a=Hut+Rewards***)\n can unlock exclusive early access to purchase the collection at 10 a.m. CST.\n\nBack to the Hut Experience\nThroughout the summer, Pizza Hut is inviting fans to prove they are true Hut\nOriginals through the new \"Back to the Hut\" digital experience in the Hut\nRewards app. Members can test their Pizza Hut knowledge through\nin-app trivia and challenges to unlock rewards, collectibles and exclusive\nexperiences.\n\n\"Some of Pizza Hut's most iconic menu items have stood the test of time\nbecause fans never stopped loving them,\" said Melissa Friebe, Chief Marketing\nOfficer for Pizza Hut. \"With the Throwback Value Menu, we're bringing those\nfavorites together at great value and pairing them with experiences that Feed\nGood Times and celebrate everything people love about Pizza Hut. From our\ncollaboration with Dinner Service NY to the Back to the Hut experience, we're\ncontinuing to champion what makes Pizza Hut truly iconic.\"\n\nThe Throwback Value Menu is available for a limited time at participating\nPizza Hut locations nationwide this summer. Because while trends come and go,\nsome things never stop being iconic.\n\n*The Throwback Value Menu is available for Carryout, Delivery and Dine-In at\nparticipating Pizza Hut locations nationwide. Not available on aggregator\nplatforms. Pricing may vary at participating locations.\n\n** Exclusions apply. Medium Stuffed Crust and Personal Pan Pizza include 1\ntopping. Additional charge for extra toppings, extra cheese & recipe pizza\nupgrade (recipes available on stuffed crust only). Product availability,\ncombinability of discounts & specials, prices & participation may\nvary. Taxes, tip & delivery fees not included.\n\n*** Hut  Rewards is open to US residents 18+ who have registered for the\nprogram. For full Hut Rewards Terms & Conditions, with details,\nrestrictions, & limitations, visit pizzahut.com/hutrewards.\n\nAbout Pizza Hut®\nPizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE: YUM\n(https://edge.prnewswire.com/c/link/?t=0&l=en&o=4730643-1&h=32091230&u=https%3A%2F%2Fwww.prnewswire.com%2Fnews-releases%2Fpizza-hut-teams-up-with-tom-brady-to-kick-off-pizza-before-the-hut-campaign-and-celebrates-pizza-huts-biggest-pizza-for-the-biggest-games-now-10-302654404.html%23financial-modal&a=YUM)\n), was founded in 1958 in Wichita, Kansas, and is a global leader in the pizza\ncategory with nearly 20,000 restaurants in more than 110 markets and\nterritories. The brand has earned a reputation as a trailblazer in innovation\nwith the creation of icons like Original Pan® and Original Stuffed Crust®\npizzas. In 1994, Pizza Hut pizza was the very first online food order, and\ntoday Pizza Hut continues leading the way in the digital and technology space\nwith over half of transactions worldwide coming from digital orders. In\naddition, Pizza Hut has Hut Rewards®, the brand's loyalty program in the U.S.\nthat offers points for every dollar spent on food any way you order.\nLeveraging its global presence, Pizza Hut also works to positively impact\nrestaurant employees, the communities they serve and the environment through\ncommitments across three priority areas: More Equity, Less Carbon and Better\nPackaging.\n\nAbout Dinner Service NY\nDinner Service is a culture-forward apparel brand built on collaboration. They\ncreate garments that commemorate moments that matter. A service to memory.\nSince its founding, the brand has partnered with musicians, restaurants,\nhotels, artists and other culture shapers to create limited-run pieces built\nto be lived in. Past collaborators include Figma, C as in Charlie, Pink's, Las\nVegas, Hamilton and L'Ermitage. Every release operates on the same principle:\nit happens once. Dinner Service is based in New York.\n\nMedia Contact:\nALISON BROD MARKETING COMMUNICATIONS\npizza@abmc-us.com (mailto:pizza@abmc-us.com)\n\nView original content to download\nmultimedia:https://www.prnewswire.com/news-releases/pizza-hut-introduces-new-throwback-value-menu-to-celebrate-its-most-iconic-menu-items-302824512.html\n(https://www.prnewswire.com/news-releases/pizza-hut-introduces-new-throwback-value-menu-to-celebrate-its-most-iconic-menu-items-302824512.html)\n\nSOURCE Pizza Hut\n\n\n\nPhoto: \nhttps://mmx.prnewswire.com/media/MS1882131/Pizza-Hut-Throwback-Value-Menu.jpg?id=OA2761293\nhttps://mmx.prnewswire.com/media/MS1882134/Dinner-Service-NY-x-Pizza-Hut.jpg?id=OA2761300\nhttps://mmx.prnewswire.com/media/MS1731327/Pizza-Hut-Logo.jpg?id=OA2761292\n\nCopyright (c) 2026 PR Newswire Association,LLC. All Rights Reserved."},"type":"article","timestamp":"2026-07-14T11:00:04.624546817Z","server_sent_at_ms":1784026804624},"received_at":"2026-07-14T11:00:04.677Z","source_url":"https://www.prnewswire.com/news-releases/pizza-hut-introduces-new-throwback-value-menu-to-celebrate-its-most-iconic-menu-items-302824512.html"},"analysis":{"id":"76538","press_release_id":"87484","analysis_json":{"industry":{"label":"Hotels, Restaurants & Leisure","sector":"Consumer Discretionary"},"redFlags":[],"eventType":"product_launch","narrative":"Pizza Hut, a subsidiary of Yum! Brands, launched the Throwback Value Menu featuring classic items and new offerings like Triple Cheese Mac and S'mores Sticks.\n\nThe menu prices items starting at $3, including a $10 Medium 1-Topping Stuffed Crust Pizza, and is available for a limited time at participating locations nationwide.\n\nThe brand also introduced a Dinner Service NY streetwear collaboration and a digital 'Back to the Hut' experience to engage fans through its Hut Rewards loyalty program.","sentiment":"bullish","agentHooks":{"shouldPost":false,"suggestedAngle":"Pizza Hut leans into value with new menu and streetwear collab."},"keyFigures":null,"quotedText":"Some of Pizza Hut's most iconic menu items have stood the test of time because fans never stopped loving them","namedEntities":{"people":[{"name":"Melissa Friebe","role":"Chief Marketing Officer for Pizza Hut"}],"products":["Throwback Value Menu","Triple Cheese Mac","S'mores Sticks","Medium 1-Topping Stuffed Crust Pizza","Personal Pan Pizza","Hut Rewards"],"companies":[{"name":"Pizza Hut","relationship":"subsidiary"},{"name":"Yum! Brands, Inc.","ticker":"YUM","relationship":"parent company"},{"name":"Dinner Service NY","relationship":"partner"}],"dollarAmounts":[{"amount":"$3","context":"starting price for Throwback Value Menu items / Personal Pan Pizza / Pepsi 2-Liter"},{"amount":"$10","context":"Medium 1-Topping Stuffed Crust Pizza"},{"amount":"$4","context":"Breadsticks / Cinnamon Sticks"},{"amount":"$6","context":"Triple Cheese Mac"},{"amount":"$5","context":"S'mores Sticks"}]},"materialImpact":{"score":1,"reasoning":"Routine menu launch for a subsidiary (Pizza Hut) with no disclosed financial impact, guidance changes, or material strategic shifts for Yum! Brands."},"tickerRelevance":{"others":[],"primary":"YUM"},"globalImportance":15,"audienceRelevance":35,"eventTypeSecondary":[],"importanceComponents":{"tickerTier":"large-cap","eventGravity":"routine_marketing","brandAffinity":"high","subsidiaryNews":true}},"event_type":"product_launch","event_type_secondary":null,"sentiment":"bullish","material_impact_score":1,"narrative":"Pizza Hut, a subsidiary of Yum! Brands, launched the Throwback Value Menu featuring classic items and new offerings like Triple Cheese Mac and S'mores Sticks.\n\nThe menu prices items starting at $3, including a $10 Medium 1-Topping Stuffed Crust Pizza, and is available for a limited time at participating locations nationwide.\n\nThe brand also introduced a Dinner Service NY streetwear collaboration and a digital 'Back to the Hut' experience to engage fans through its Hut Rewards loyalty program.","key_figures":null,"named_entities":{"people":[{"name":"Melissa Friebe","role":"Chief Marketing Officer for Pizza Hut"}],"products":["Throwback Value Menu","Triple Cheese Mac","S'mores Sticks","Medium 1-Topping Stuffed Crust Pizza","Personal Pan Pizza","Hut Rewards"],"companies":[{"name":"Pizza Hut","relationship":"subsidiary"},{"name":"Yum! Brands, Inc.","ticker":"YUM","relationship":"parent company"},{"name":"Dinner Service NY","relationship":"partner"}],"dollarAmounts":[{"amount":"$3","context":"starting price for Throwback Value Menu items / Personal Pan Pizza / Pepsi 2-Liter"},{"amount":"$10","context":"Medium 1-Topping Stuffed Crust Pizza"},{"amount":"$4","context":"Breadsticks / Cinnamon Sticks"},{"amount":"$6","context":"Triple Cheese Mac"},{"amount":"$5","context":"S'mores Sticks"}]},"model_name":"glm-4.7","prompt_hash":"sha256:727b4b9429a443af","schema_hash":"sha256:05005c02d9cffac9","created_at":"2026-07-14T11:39:51.125Z","global_importance":15,"audience_relevance":35,"importance_components":{"tickerTier":"large-cap","eventGravity":"routine_marketing","brandAffinity":"high","subsidiaryNews":true}},"durationMs":111955,"modelName":"glm-4.7"}}